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	<description>Marketing &#38; Technology</description>
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		<title>Foundation Financial Group hiring 11 in Rochester</title>
		<link>http://www.esheled.com/2012/02/foundation-financial-group-hiring-11-in-rochester/</link>
		<comments>http://www.esheled.com/2012/02/foundation-financial-group-hiring-11-in-rochester/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 02:10:29 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/foundation-financial-group-hiring-11-in-rochester/</guid>
		<description><![CDATA[Coming off a record breaking 2011, Foundation Financial Group, with Rochester offices at 1 S. Washington Street, Suite 300, seeks to hire 11 full time employees for positions such as marketing professionals, loan Officers, a unit sales manager and an insurance agent. Earlier this month, Foundation Financial Group added a tax services division, which offers [...]]]></description>
			<content:encoded><![CDATA[<p><span><span>Coming off a record breaking 2011, Foundation Financial Group, with Rochester offices at 1 S. Washington Street, Suite 300, seeks to hire 11 full time employees for positions such as marketing professionals, loan Officers, a unit sales manager and an insurance agent.</span></p>
<p><span>Earlier this month, Foundation Financial Group added a tax services division, which offers personal and corporate income tax preparation services, as well as tax resolution services. For each 2011 tax return Foundation Financial Group prepares in 2012, the company will make a donation to the Susan G. Komen Foundation for breast cancer research.</span></p>
<p><span>2011 was a very busy year for Foundation Financial Group. In January, Foundation Financial Group launched its insurance services, offering property, casualty and life insurance to its customers. In November, the company added retirement services. This fall, Foundation Financial Group opened a branch network of retail financial services locations.</span></p>
<p><span>According to Inc. Magazine, <a href="http://jacksonville.com/business/2010-12-28/story/jacksonville-based-foundation-financial-group-looks-growth-new-services" target="_blank">Foundation Financial Group</a> is one of the nation's fastest-growing financial services companies. Specializing in mortgage lending, property and casualty insurance, life insurance, retirement services, personal taxes and corporate tax services, Foundation Financial Group operates seven regional centers as well as retail branches across the U.S. It offers home loans and refinancing through traditional financing, as well as Federal Housing Administration and other government-backed home loan programs. Foundation Financial Group enjoys an A+ rating from the Better Business Bureau, the highest accreditation the BBB gives and an industry-leading Federal Housing Administration compare ratio.</span></span><br /><span><br /><span>For additional information, interview and image requests, contact The AXIA Public Relations Firm at 866-999-2942, ext. 700.</span></span>
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		<title>Wikipedia lists Foundation Financial Group</title>
		<link>http://www.esheled.com/2012/02/wikipedia-lists-foundation-financial-group/</link>
		<comments>http://www.esheled.com/2012/02/wikipedia-lists-foundation-financial-group/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 19:19:56 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/wikipedia-lists-foundation-financial-group/</guid>
		<description><![CDATA[Foundation Financial Group’s fast growth success story is now on Wikipedia, a free, collaborative, multilingual Internet encyclopedia supported by the non-profit Wikimedia Foundation. Wikipedia lists each of Foundation Financial Group’s services including residential mortgage lending, refinancing and property and casualty insurance for home or auto, as well as life insurance, tax services and retirement services. [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Foundation Financial Group’s fast growth success story is now on Wikipedia, a free, collaborative, multilingual Internet encyclopedia supported by the non-profit Wikimedia Foundation.</span></b></i></p>
<p><span>Wikipedia lists each of Foundation Financial Group’s services including residential mortgage lending, refinancing and property and casualty insurance for home or auto, as well as life insurance, tax services and retirement services.</span></p>
<p><span>“As Foundation Financial Group continues to grow, so does our online presence,” says CEO Mark W. Boyer. “The more people that know about Foundation Financial Group, the more we are ultimately able to help improve their personal financial situation and reach their financial goals.”</span></p>
<p><span>The Foundation Financial Group Wikipedia article cites several company accolades including being awarded and named in Atlanta’s Pacesetter Award. Foundation Financial Group also made the 2011 Inc. 500|5000 list and was named one of the Top 10 mortgage lenders in Northeast Florida. </span></p>
<p><span>Computer users can view Wikipedia’s Foundation Financial Group article at: http://en.wikipedia.org/wiki/Foundation_Financial_Group.</span></p>
<p><b><span>About Wikipedia</span></b><br /><span>Wikipedia is a free, collaborative, multilingual Internet encyclopedia supported by the non-profit Wikimedia Foundation. Volunteers from around the world collaboratively write Wikipedia’s 20 million articles, which include more than 3.8 million in English alone. Almost all of its articles can be edited by anyone with access to the site, and Wikipedia has about 100,000 regularly active contributors. It has become the largest and most popular general reference work on the Internet, ranking sixth globally among all websites according to Alexa and having an estimated 365 million readers worldwide. It is estimated that Wikipedia receives 2.7 billion monthly page views from the United States alone.</span></p>
<p><b><span>About Foundation Financial Group</span></b><br /><span><a href="http://www.foundationfinancialgroup.org/" target="_blank">Foundation Financial Group</a>, one of the nation’s fastest-growing financial services companies, specializes in mortgage lending, property and casualty insurance, life insurance, retirement services, personal taxes and corporate tax services. Foundation Financial Group operates seven regional centers in Atlanta; Charlotte, N.C.; Dallas; Jacksonville, Fla.; Raleigh, N.C.; Rochester, N.Y.; and Savannah, Ga., as well as a branch network of retail storefronts in Dayton, Ohio; Indianapolis; Kansas City, Mo.; Toledo, Ohio; and St. Paul, Minn. Foundation Financial Group offers mortgage refinancing and first-time buyer lending through traditional financing, as well as Federal Housing Administration and other government-backed home loan programs. Foundation Financial Group enjoys an A+ rating from the Better Business Bureau, the highest accreditation the BBB gives and an industry-leading Federal Housing Administration compare ratio. For more information, call 866-334-1001.</span></p>
<p><span>For additional information, interview and image requests, contact The AXIA Public Relations Firm at 866-999-2942, ext. 700.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-1402777478353059677?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Enhanced search in Google Earth 6.2</title>
		<link>http://www.esheled.com/2012/02/enhanced-search-in-google-earth-6-2/</link>
		<comments>http://www.esheled.com/2012/02/enhanced-search-in-google-earth-6-2/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 16:01:23 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/enhanced-search-in-google-earth-6-2/</guid>
		<description><![CDATA[Lao-tzu once said, “The journey of a thousand miles begins with a single step.” In Google Earth, that single step is often searching for the name of the place you want to go. The search field is the gateway to all of the amazing places you might visit, and for the recent release of Google [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://en.wikipedia.org/wiki/Laozi">Lao-tzu</a> once said, “The journey of a thousand miles begins with a single step.” In <a href="http://www.google.com/earth/index.html">Google Earth</a>, that single step is often searching for the name of the place you want to go. The search field is the gateway to all of the amazing places you might visit, and for the <a href="http://google-latlong.blogspot.com/2012/01/google-earth-62-its-beautiful-world.html">recent release</a> of <a href="http://www.google.com/earth/download/ge/agree.html">Google Earth 6.2</a>, we worked hard to make it even more powerful and easy to use.</p>
<p>As a result, searching for a location in Google Earth 6.2 is a bit different: we’ve streamlined the look and feel of the search interface, removing tabs and consolidating all the search fields together into one (just like <a href="https://www.google.com/">Google Search</a>). We’ve also added features that Google Earth previously didn’t have, like <a href="http://google-latlong.blogspot.com/2011/04/helping-you-find-right-route.html">transit directions</a> and <a href="http://google-latlong.blogspot.com/2009/02/1000-is-new-10.html">search layers</a>. And we’ve made sure that underneath these shiny new features, you still have access to the power and flexibility of KML.</p>
<p>If you live in one of the many metropolitan areas supported by <a href="http://www.google.com/intl/en/landing/transit/#mdy">Google Transit</a>, you’ve probably used the transit directions search on <a href="http://maps.google.com/">Google Maps</a> to plan a trip. Now you can do the same thing in 3D with Google Earth. Select “Get Directions” and enter your endpoints, then choose the train icon at the top of the search results for public route instructions. You can also click on any of the transit stations or stops to fly there. Be sure to turn on 3D buildings - some train stations are really quite pretty! You’ll also notice icons for walking and biking directions, so if you’ve ever wanted to go on a virtual tour of your next cycling excursion, or find out just how steep that hill is before you commit to the journey, now you can.
<div><a href="http://4.bp.blogspot.com/-131WgpYa1Rc/T0UDiGQkFBI/AAAAAAAAAnI/ffEskyYvtpQ/s1600/transit+use.png"><img style="margin:0px auto 10px;text-align:center;cursor:pointer;cursor:hand;width: 400px;height: 232px" src="http://www.esheled.com/wp-content/uploads/2012/02/transit+use.png" border="0" alt="" /></a>
<div><span><i>New transit directions in Google Earth 6.2</i></span></div>
<p><a href="http://google-latlong.blogspot.com/2009/02/1000-is-new-10.html">Search layers</a> were first introduced in Google Maps a few years ago, and at last, they’ve recently made their way to Google Earth. Search layers enable you to see all the results of your search on the map at once, not just the top ten, making it easy to find clusters of certain types of businesses like fast food restaurants or coffee shops. One of the more entertaining uses of search layers that I’ve found has to do with a road that will be familiar to anyone who’s visited California: El Camino Real. Stretching from Sonoma Valley to San Diego, El Camino is a great place to find shops and restaurants of all kinds - and lots of them! Here’s a search layer for all the pizza places in the San Francisco Bay area; can you spot El Camino?</div>
<div><a href="http://4.bp.blogspot.com/-Ey5_O-WOJjE/T0UERQCbhjI/AAAAAAAAAnU/k7Dk-P6sR5k/s1600/Untitled1.png"><img style="margin:0px auto 10px;text-align:center;cursor:pointer;cursor:hand;width: 400px;height: 311px" src="http://www.esheled.com/wp-content/uploads/2012/02/Untitled1.png" border="0" alt="" /></a>Search in Google Earth is much more than a pretty face, though. Just beneath the surface lies the powerful <a href="http://code.google.com/apis/kml/documentation/">KML language</a>, which you can use to take full control of your searches. Right-click on any search listing to save it to My Places or copy it as KML text, or click one of the icons below the search results to save or copy everything all at once. Save your walking directions to My Places and start a tour of the route to get turn-by-turn directions from the comfort of your chair. You can also click on “History” below the search field to see all of your recent searches at once, and selectively hide and show results to get, say, a picture of the top ten hotels and crêpe restaurants in Paris, for optimal crêpe-eating efficiency.</p>
<p>We’ll continue to improve the search experience in Google Earth, so stay tuned, and keep those searches coming!</p>
<p><span>Posted by Brian Ellis, Software Engineer, Google Earth</span></div>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/7278262030537194084-1571911341210017379?l=google-latlong.blogspot.com" alt="" /></div>
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		<title>Street View on Google Maps comes to Russia</title>
		<link>http://www.esheled.com/2012/02/street-view-on-google-maps-comes-to-russia/</link>
		<comments>http://www.esheled.com/2012/02/street-view-on-google-maps-comes-to-russia/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 16:01:16 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/street-view-on-google-maps-comes-to-russia/</guid>
		<description><![CDATA[Welcome to Russia! You can now virtually travel through the world’s largest country to the cities of Moscow and St. Petersburg using Google Maps Street View. Take an online stroll around famous Red Square and Moscow Kremlin, or go to outskirts of Moscow to wander around the beautiful Tsaritsino or Kuskovo parks. You can also [...]]]></description>
			<content:encoded><![CDATA[<p><span><span>Welcome to Russia! You can now virtually travel through the world’s largest country to the cities of Moscow and St. Petersburg using </span></span><a href="http://maps.google.com/streetview">Google Maps Street View</a><span><span>. </span></span></p>
<p><span><span>Take an online stroll around famous </span></span><a href="http://g.co/maps/wspt9">Red Square</a><span><span> and </span></span><a href="http://g.co/maps/cw2wn">Moscow Kremlin</a><span><span>, or go to outskirts of Moscow to wander around the beautiful </span></span><a href="http://g.co/maps/xw59c">Tsaritsino</a><span><span> or </span></span><a href="http://g.co/maps/uaz8p">Kuskovo</a><span><span> parks. You can also visit the former site of the palace in Kolomenskoye, once considered the 8th World Wonder.</span></span></p>
<div></div>
<div><a href="http://maps.google.com/?t=m&amp;layer=c&amp;cbll=55.752787,37.622095&amp;panoid=P3y85OqIU1Vm70ixVD9-Sg&amp;cbp=13,124.05,,0,-16.1&amp;ie=UTF8&amp;ll=55.752895,37.621887&amp;spn=0.000471,0.001505&amp;z=19&amp;source=embed">View Larger Map</a><span> </span></div>
<div></div>
<div><i><span>Red Square, Moscow</span></i></div>
<div><span><br /></span></div>
<p><span><span>St. Petersburg, the second largest city in Russia and northernmost megapolis in the world, was once a country capital, and the history of this young city started with </span></span><a href="http://g.co/maps/hs48f">The Peter and Paul Fortress</a><span><span>. Today, the entire </span></span><a href="http://g.co/maps/j46kn">historical center</a><span><span> of St. Petersburg is a UNESCO Heritage Site that you can enjoy via Street View.</span></span></p>
<div></div>
<div><a href="http://maps.google.com/?t=m&amp;layer=c&amp;cbll=59.935115,30.326307&amp;panoid=lv_0dS8ktVjN0MUnw1KsPQ&amp;cbp=13,243.54,,0,-5.3&amp;ie=UTF8&amp;ll=59.934312,30.326949&amp;spn=0.001677,0.006019&amp;z=17&amp;source=embed">View Larger Map</a></div>
<div></div>
<div><i><span>Historical Center, St. Petersburg</span></i></div>
<p><span><span>Within St. Petersburg, you can see the great palaces and parks that Russian emperors and nobles built, with </span></span><a href="http://g.co/maps/jypv5">Peterhof</a><span><span> being its crown jewel. In fact, whole southern shore on the Gulf of Finland consists of palaces and parks including Peterhof, the </span></span><a href="http://g.co/maps/9dcff">Oranienbaum</a><span><span>, and </span></span><a href="http://g.co/maps/dhdc6">Alexandria</a><span><span>.</span></span></p>
<p>
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<div><a href="http://maps.google.com/?t=m&amp;layer=c&amp;cbll=59.885424,29.908861&amp;panoid=Zl7fvfWTOT4HT7ZBDOpmDw&amp;cbp=13,175.85,,0,0.63&amp;ie=UTF8&amp;ll=59.885197,29.909073&amp;spn=0.00042,0.001505&amp;z=19&amp;source=embed">View Larger Map</a></div>
<div></div>
<div><span><i>Peterhof, St. Petersburg</i></span></div>
<div></div>
<p><span><span>We hope you enjoy your virtual trip to Russia, and look forward to sharing more countries, cultures and sites as Street View continues to expand to more places. For a demo on how Street View works, </span></span><a href="http://maps.google.com/starthere/#streetview">start here</a><span><span>. </span></span></p>
<p><span><span>Also, if you have a story to share about a place in Russia, find it in Street View and share it on </span></span><span><span><a href="https://plus.google.com/111401917971052287374/posts">Google+</a></span></span><span><span> with the #streetview. </span></span></p>
<p><span>Posted by Boris Khvostichenko, Product Manager, Google Russia</span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/7278262030537194084-2535643832131227220?l=google-latlong.blogspot.com" alt="" /></div>
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		<title>Using schema.org markup for videos</title>
		<link>http://www.esheled.com/2012/02/using-schema-org-markup-for-videos/</link>
		<comments>http://www.esheled.com/2012/02/using-schema-org-markup-for-videos/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 12:09:54 +0000</pubDate>
		<dc:creator>googlewebmastercentral</dc:creator>
				<category><![CDATA[Google Webmaster Tools]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/using-schema-org-markup-for-videos/</guid>
		<description><![CDATA[Webmaster level: All Videos are one of the most common types of results on Google and we want to make sure that your videos get indexed. Today, we're also launching video support for schema.org. Schema.org is a joint effort between Google, Microsoft and Yahoo! and is now the recommended way to describe videos on the [...]]]></description>
			<content:encoded><![CDATA[<p>Webmaster level: All</p>
<p>Videos are one of the most common types of results on Google and we want to make sure that your videos get indexed. Today, we're also launching video support for schema.org. <a href="http://schema.org/">Schema.org</a> is a joint effort between Google, Microsoft and Yahoo! and is now the recommended way to describe videos on the web. The markup is very simple and can be easily added to most websites.</p>
<p>Adding <a href="http://schema.org/VideoObject">schema.org video markup</a> is just like adding any other schema.org data. Simply define an itemscope, an itemtype=”http://schema.org/VideoObject”, and make sure to set the name, description, and thumbnailURL properties. You’ll also need either the embedURL — the location of the video player — or the contentURL — the location of the video file. A typical video player with markup might look like this:</p>
<p><code>&lt;div itemscope itemtype="http://schema.org/VideoObject"&gt;<br />
&nbsp;&nbsp;&lt;h2&gt;Video: &lt;span itemprop="name"&gt;Title&lt;/span&gt;&lt;/h2&gt;<br />
&nbsp;&nbsp;&lt;meta itemprop="duration" content="T1M33S" /&gt;<br />
&nbsp;&nbsp;&lt;meta itemprop="thumbnailURL" content="thumbnail.jpg" /&gt;<br />
&nbsp;&nbsp;&lt;meta itemprop="embedURL"<br />
&nbsp;&nbsp;&nbsp;&nbsp;content="http://www.example.com/videoplayer.swf?video=123" /&gt;<br />
&nbsp;&nbsp;&lt;object ...&gt;<br />
&nbsp;&nbsp;&nbsp;&nbsp;&lt;embed type="application/x-shockwave-flash" ...&gt;<br />
&nbsp;&nbsp;&lt;/object&gt;<br />
&nbsp;&nbsp;&lt;span itemprop="description"&gt;Video description&lt;/span&gt;<br />
&lt;div&gt;</code></p>
<p>Using schema.org markup will not affect any <a href="http://support.google.com/webmasters/bin/answer.py?answer=80472">Video Sitemaps</a> or <a href="http://support.google.com/webmasters/bin/answer.py?answer=183265">mRSS feeds</a> you're already using. In fact, we still recommend that you also use a Video Sitemap because it alerts us of any new or updated videos faster and provides advanced functionality such as country and platform restrictions.</p>
<p>Since this means that there are now a number of ways to tell Google about your videos, choosing the right format can seem difficult. In order to make the video indexing process as easy as possible, we’ve put together a series of videos and articles about video indexing in our new Webmasters EDU microsite.</p>
<p>For more information, you can go through the <a href="http://developers.google.com/webmasters/videosearch">Webmasters EDU video articles</a>, read the full <a href="http://schema.org/VideoObject">schema.org VideoObject specification</a>, or ask questions in the <a href="http://www.google.com/support/forum/p/Webmasters/label?lid=3db4effde15c5be6&amp;hl=en">Webmaster Help Forum</a>. We look forward to seeing more of your video content in Google Search.</p>
<p><span>Posted by <a href="https://plus.google.com/110923955128198892585" rel="author">Henry Zhang</a>, Product Manager</span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/32069983-8853610517934966951?l=googlewebmastercentral.blogspot.com" alt="" /></div>
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		<title>What&#8217;s new in DoubleClick for Publishers</title>
		<link>http://www.esheled.com/2012/02/whats-new-in-doubleclick-for-publishers-2/</link>
		<comments>http://www.esheled.com/2012/02/whats-new-in-doubleclick-for-publishers-2/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 10:27:39 +0000</pubDate>
		<dc:creator>doubleclickpublishernetwork</dc:creator>
				<category><![CDATA[DoubleClick Publisher Network]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/whats-new-in-doubleclick-for-publishers-2/</guid>
		<description><![CDATA[We’re always adding new features to DoubleClick for Publishers (DFP). The list below contains some highlights. For a complete list, please visit the DFP or DFP Small Business Help Centers. Available in DFP and DFP Small Business: Alerts: Preventing delivery issues before they happen can be a time consuming and manual process. To make this [...]]]></description>
			<content:encoded><![CDATA[<p>We’re always adding new features to DoubleClick for Publishers (DFP). The list below contains some highlights. For a complete list, please visit the <a href="http://support.google.com/dfp_premium/bin/answer.py?hl=en&amp;utm_medium=blog&amp;utm_source=dfp+blog&amp;utm_campaign=2.21.12+summary&amp;answer=179039">DFP</a> or <a href="http://support.google.com/dfp_sb/bin/answer.py?hl=en&amp;utm_medium=blog&amp;utm_source=dfp+blog&amp;utm_campaign=2.21.12+summary&amp;answer=176725">DFP Small Business</a> Help Centers.</p>
<p>Available in DFP and DFP Small Business:</p>
<ul>
<li><b>Alerts:</b> Preventing delivery issues before they happen can be a time consuming and manual process. To make this process easier for publishers, and to help ensure you know when something happens that involves one of your orders or line items, such as if a line item is not meeting its delivery goal, we're excited to introduce account alerts to help bring this information to your attention so you can quickly resolve the issue. <a href="http://doubleclickpublishers.blogspot.com/2012/02/introducing-alerts-in-dfp.html">Read more.</a></li>
<li><b>Dimension&nbsp;reporting filters:</b> To help you generate precisely the data you’re looking for, we’ve introduced the ability to filter your reports by advertiser, order, line item, and line item type directly within the reporting interface.&nbsp;</li>
<li><b>Platform reporting filters:</b> If you deliver campaigns across multiple platforms (web/mobile), you can now easily segment your reports by platform type to quickly view how your cross-platform campaigns are performing by platform type.&nbsp;</li>
<li><b>Mobile creative preview:</b> We know that publishers like to test their creatives to ensure everything is working properly prior to pushing a campaign to their live site. We’ve expanded the creative preview tool to support mobile creatives targeted to mobile devices using QR code previews. Simply scan the QR code with your mobile device to view the mobile create exactly as it will appear before it’s live.&nbsp;</li>
<li><b>Mobile application tags:</b> We have expanded the formats of the ad tag generator so now you can generate tags for mobile applications in addition to your web and mobile sites.&nbsp;</li>
</ul>
<p><span>Posted by Alex Strittmatter, DFP Product Specialist</span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/8285678402745451923-5115415758978313235?l=doubleclickpublishers.blogspot.com" alt="" /></div>
<p><img src="http://feeds.feedburner.com/~r/DoubleclickPublisherBlog/~4/qb-qIHaouis" height="1" width="1" /></p>
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		<title>Specific recommendations for individual ad units</title>
		<link>http://www.esheled.com/2012/02/specific-recommendations-for-individual-ad-units/</link>
		<comments>http://www.esheled.com/2012/02/specific-recommendations-for-individual-ad-units/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 08:12:17 +0000</pubDate>
		<dc:creator>googleadsense</dc:creator>
				<category><![CDATA[Google AdSense]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/specific-recommendations-for-individual-ad-units/</guid>
		<description><![CDATA[We recently posted about personalized optimization tips you can receive via email or directly in your AdSense account. Today we'd like to introduce another form of optimization tips that we'll be rolling out over the next several weeks. These recommendations will show you how to make changes to your AdSense for Content ad unit type [...]]]></description>
			<content:encoded><![CDATA[<div dir="ltr">
We recently posted about <a href="http://adsense.blogspot.com/2012/01/personalized-optimization-tips.html?utm_source=aso&amp;utm_campaign=ww-ww-et-asblog_2012-02-21&amp;utm_medium=link">personalized optimization tips</a> you can receive via email or directly in your AdSense account. Today we'd like to introduce another form of optimization tips that we'll be rolling out over the next several weeks. These recommendations will show you how to make changes to your AdSense for Content ad unit type or format setting directly in your account in order to earn more.</p>
<p>To generate these new types of notifications, we use our technology to simulate the ad auction for a specific ad unit using different ad type and/or ad format settings. If our simulation shows that any of these changed settings consistently result in higher revenue for that ad unit, we’ll show a recommendation in your account. Please note that these simulations will not affect your live traffic or earnings, and you’ll only see a recommendation if our simulated auction demonstrated increased revenue for your account.</p>
<p>The recommendations are visible on the “Home” tab of your AdSense account so implementing a recommendation is quick and easy.</p>
<div dir="ltr">
<div>
<a href="http://1.bp.blogspot.com/-E4WPuYnt7CI/T0O9yfv8LpI/AAAAAAAACCg/lzmglc_yD-M/s1600/22112screenshot1.jpg"><img border="0" height="63" src="http://www.esheled.com/wp-content/uploads/2012/02/22112screenshot1.jpg" width="400" /></a></div>
<p></p>
<div>
<a href="http://1.bp.blogspot.com/--CIej_PHDUU/T0O-9ojerSI/AAAAAAAACCo/dAeCc-ngFh8/s1600/22112screenshot2.jpg"><img border="0" height="63" src="http://www.esheled.com/wp-content/uploads/2012/02/22112screenshot2.jpg" width="400" /></a></div>
<p>For ad type recommendations, simply click the “Do this now” button and your ad unit type will be automatically updated.</p>
<p>For ad format recommendations, clicking the “Create this unit” button will create a new ad unit of the recommended ad format on the “My ads” tab. To complete the implementation, replace the current ad unit code in your webpage(s) with the newly created ad unit code.</p>
<p>With multiple methods of bringing performance suggestions to you, we hope to help you simplify your ad management and maximize your ad revenue. For more information on personalized recommendations, please visit our <a href="https://support.google.com/adsense/bin/topic.py?hl=en&amp;topic=1722668&amp;sourceid=aso&amp;subid=ww-en-et-asblog_2012-02-21&amp;medium=link">Help Center</a>.</p>
<p>Posted by Gregory Block, AdSense Engineering<span></span></div>
</div>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/5576995-8946161397301370805?l=adsense.blogspot.com" alt="" /></div>
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<p><img src="http://feeds.feedburner.com/~r/blogspot/tuAm/~4/g21D9C-3eCc" height="1" width="1" /></p>
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		<title>Foundation Financial Group Inks Major Acquisition</title>
		<link>http://www.esheled.com/2012/02/foundation-financial-group-inks-major-acquisition/</link>
		<comments>http://www.esheled.com/2012/02/foundation-financial-group-inks-major-acquisition/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 05:07:45 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/foundation-financial-group-inks-major-acquisition/</guid>
		<description><![CDATA[Foundation Financial Group’s insurance division has acquired B&#38;R Insurance, securing its Florida customers who have personal and commercial insurance policies. The acquisition means that B&#38;R Insurance customers will now have access to Foundation Financial Group’s wide array of additional financial products and services such as mortgage lending, life insurance, retirement services, personal taxes and corporate [...]]]></description>
			<content:encoded><![CDATA[<p><span><span>Foundation Financial Group’s insurance division has acquired B&amp;R Insurance, securing its Florida customers who have personal and commercial insurance policies. The acquisition means that B&amp;R Insurance customers will now have access to Foundation Financial Group’s wide array of additional financial products and services such as mortgage lending, life insurance, retirement services, personal taxes and corporate tax services. Financial terms of the acquisition were not disclosed.</span></p>
<p><span>“Foundation Financial Group’s growth strategy is best described as organic,” said Subsidiaries COO David Gueterman. “When you offer customers quick turnaround times, competitive pricing with stellar service and hire the best employees, growth naturally occurs. Our growth strategy also includes acquiring great companies like B&amp;R Insurance, who are a natural fit for Foundation Financial Group because they share our deep commitment to customer service and complement our existing financial services.”</span></p>
<p><b><span>About Foundation Financial Group</span></b></span> <span><br /><span><a href="http://www.foundationfinancialgroup.org/" target="_blank">Foundation Financial Group</a>, one of the nation’s fastest-growing financial services companies, specializes in mortgage lending, refinancing, property and casualty insurance, life insurance, retirement services, personal taxes and corporate tax services. Foundation Financial Group operates seven regional centers in Atlanta; Charlotte, N.C.; Dallas; Jacksonville, Fla.; Raleigh, N.C.; Rochester, N.Y.; and Savannah, Ga., as well as a branch network of retail storefronts in Dayton, Ohio; Indianapolis; Kansas City, Mo.; Toledo, Ohio; and St. Paul, Minn. Foundation Financial Group offers mortgage refinancing and home lending through traditional financing, as well as Federal Housing Administration and other government-backed home loan programs. Foundation Financial Group earned an A+ rating from the Better Business Bureau, the highest accreditation the BBB gives and an industry-leading Federal Housing Administration compare ratio. For more information about Foundation Financial Group, call 866-334-1001.</span></span><br /><span><span></span><br /><span>For additional information, interview and image requests, contact public relations firm, AXIA, at 866-999-2942, ext. 700.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-2806008829132514400?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Foundation Financial Group named Company With Heart</title>
		<link>http://www.esheled.com/2012/02/foundation-financial-group-named-company-with-heart/</link>
		<comments>http://www.esheled.com/2012/02/foundation-financial-group-named-company-with-heart/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 03:06:08 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/foundation-financial-group-named-company-with-heart/</guid>
		<description><![CDATA[One of the country’s fastest-growing financial services companies, Foundation Financial Group, is also a caring company. 904 Magazine named Foundation Financial Group among its inaugural class of Companies With Heart in 2012. While American corporate and charitable giving was down in 2011, Foundation Financial Group’s charitable giving increased 198.52% over the last year. In 2011, [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>One of the country’s fastest-growing financial services companies, Foundation Financial Group, is also a caring company.</span></b></i></p>
<p><span> 904 Magazine named Foundation Financial Group among its inaugural class of Companies With Heart in 2012.</span></span> <span></p>
<p><span>While American corporate and charitable giving was down in 2011, Foundation Financial Group’s charitable giving increased 198.52% over the last year. In 2011, Foundation Financial Group made monetary donations in addition to volunteering 1,067 hours for a social corporate responsibility investment exceeding $610,000. Eighty-two percent of Foundation Financial Group’s employees volunteer time to corporate philanthropy with local charities such as the Disabled American Veterans, Florida’s Children First, Habitat for Humanity, the Museum of Science and History and Noah’s Arc. Company-wide, Foundation Financial Group participated in 34 charity events and outings.</span></p>
<p><span>“Foundation Financial Group is honored to have 904 Magazine recognize our corporate citizenship,” said CEO Mark W. Boyer. “We are thankful that we have the ability to make donations and volunteer thousands of hours to worthy organizations and causes that impact each community in which we are located in a more positive way.” </span></p>
<p><span>Foundation Financial Group began its commitment to philanthropic endeavors in 2004 and it became a key aspect to the company’s growth and commitment in the second quarter of 2010. Foundation Financial Group’s core philanthropic focuses are on health and wellness, environmental sustainability, workforce development and youth education. </span></p>
<p><span>Its philanthropic services department spearheads all of Foundation Financial Group’s volunteer efforts by coordinating with each division to select charities, devising a budget for each charity event and then coordinating the employees who volunteer at the events.</span></p>
<p><span>904 features Foundation Financial Group in its February issue and will honor Foundation Financial Group at a luncheon on Feb. 22 at River City Brewing Company in downtown Jacksonville, Fla. The Children’s Miracle Network, whose mission is to help children by actively supporting better health care, will be the beneficiary of the luncheon event. </span></p>
<p><span> Jacksonville Magazine started Companies That Care in Northeast Florida a decade ago and transitioned that awards program this year as Companies with Heart to 904, its sister publication. Last year, Foundation Financial Group received Jacksonville Magazine’s Companies That Care award. Foundation Financial Group earned this prestigious award and several others for its various community service contributions.</span></p>
<p><b><span>About 904 Magazine</span></b><br /><span>904 Magazine is a twice-monthly business magazine reaching 15,000 subscribers, and published by White Publishing Company. It provides in-depth feature stories, opinion pieces, personality profiles and a wealth of business-related articles. It covers information about the people, issues, businesses and events that impact the lives of Northeast Florida residents. It also covers executive travel, personal finance, networking and VIP Q&amp;As.</span><span></span></p>
<p><b><span>About Foundation Financial Group</span></b><br /><span>Foundation Financial Group, one of the nation’s fastest-growing financial services companies, specializes in mortgage lending, property and casualty insurance, life insurance, retirement services, personal taxes and corporate tax services. Foundation Financial Group operates seven regional centers in Atlanta; Charlotte, N.C.; Dallas; Jacksonville, Fla.; Raleigh, N.C.; Rochester, N.Y.; and Savannah, Ga., as well as a branch network of retail storefronts in Dayton, Ohio; Indianapolis; Kansas City, Mo.; Toledo, Ohio; and St. Paul, Minn. Foundation Financial Group offers mortgage refinancing and home lending through traditional financing, as well as Federal Housing Administration and other government-backed home loan programs.</span><a href="http://www.inc.com/inc5000/profile/foundation-financial-group" target="_blank"> Foundation Financial Group</a><span> earned an A+ rating from the Better Business Bureau, the highest accreditation the BBB gives and an industry-leading Federal Housing Administration compare ratio. For more information, call 866-334-1001.</span></span><br /><span><span></span><br /><span>For additional information, interview and image requests, contact public relations firm, AXIA, at 866-999-2942, ext. 700.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-723533711793800233?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Foundation Financial Group Signs Lease Renewal for 24,000 square feet At Galleria Office Park</title>
		<link>http://www.esheled.com/2012/02/foundation-financial-group-signs-lease-renewal-for-24000-square-feet-at-galleria-office-park/</link>
		<comments>http://www.esheled.com/2012/02/foundation-financial-group-signs-lease-renewal-for-24000-square-feet-at-galleria-office-park/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 22:40:27 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/foundation-financial-group-signs-lease-renewal-for-24000-square-feet-at-galleria-office-park/</guid>
		<description><![CDATA[Colliers International Atlanta announced today the signing of a 24,000-square-foot lease renewal with Foundation Financial Group at the 100 Galleria office building in Atlanta Galleria Office Park, located in the Cumberland/Galleria submarket. Jacksonville, Fla.-based Foundation Financial Group, which maintains its mortgage operations headquarters in Atlanta, signed a seven-year lease to continue occupying 100 Galleria, where [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Colliers International Atlanta announced today the signing of a 24,000-square-foot lease renewal with Foundation Financial Group at the 100 Galleria office building in Atlanta Galleria Office Park, located in the Cumberland/Galleria submarket. Jacksonville, Fla.-based Foundation Financial Group, which maintains its mortgage operations headquarters in Atlanta, signed a seven-year lease to continue occupying 100 Galleria, where it has been a tenant since April 2003.</span></b></i></p>
<p><span>“Since Foundation Financial Group began in Atlanta, the region holds a special place in our heart,” said CEO Mark W. Boyer. “This new lease allows us to continue our growth in Atlanta and carry on our commitment to the area, its economy and its community.”</span></p>
<p><span>Colliers International Senior Vice Presidents Russ Jobson and Jeff Kelley represented Foundation Financial Group in the transaction. Connie Engel of Childress Klein Properties represented the landlord. </span></p>
<p><span>“Foundation Financial Group had numerous space options in the Cumberland/Galleria submarket, and we’re pleased to be able to provide a lease that provides flexibility for the firm’s business operations along with significant occupancy savings,” Jobson said.</span></p>
<p><span>Galleria Office Park is a six-building office complex totaling more than 2 million square feet located at the crossroads of Interstates 75 and 285, and it provides convenient access to the city of Atlanta and its northern suburbs.</span></p>
<p><span>Foundation Financial Group’s Atlanta employees volunteered more than 170 hours of their time and talents in 2011 to area organizations such as Kicks for Cures, MUST Ministries, Shepherd Center, Rally Foundation, Noah’s Ark, Project Linus and MedShare.</span></p>
<p><span>Also in 2011, as one of Atlanta’s fastest growing companies, Foundation Financial Group earned The Atlanta Business Chronicle’s Atlanta Pacesetter Award. The National Association for Business Resources named Foundation Financial Group one of Atlanta’s 101 Best and Brightest Companies to Work For in 2011.</span></p>
<p><b><span>About Colliers International</span></b></span><br /><span><span>Colliers International is the third-largest commercial real estate services company in the world with 12,500 professionals operating out of more than 500 offices in 61 countries. A subsidiary of FirstService Corporation, it focuses on accelerating success for its clients by seamlessly providing a full range of services to real estate users, owners and investors worldwide, including global corporate solutions, brokerage, property and asset management, hotel investment sales and consulting, valuation, consulting and appraisal services, mortgage banking, and research. Commercial Property Executive and Multi-Housing News magazines ranked Colliers International as the top U.S. real estate company, and the latest annual survey by the Lipsey Company ranked Colliers International as the second most recognized commercial real estate brand in the world.</span></p>
<p><b><span>About Foundation Financial Group</span></b><br /><span><a href="http://www.ffg.com/customers/" target="_blank">Foundation Financial Group</a>, one of the nation’s fastest-growing financial services companies, specializes in mortgage lending, property and casualty insurance, life insurance, retirement services, personal taxes and corporate tax services. Foundation Financial Group operates seven regional centers in Atlanta; Charlotte, N.C.; Dallas; Jacksonville, Fla.; Raleigh, N.C.; Rochester, N.Y.; and Savannah, Ga., as well as a branch network of retail storefronts in Dayton, Ohio; Indianapolis; Kansas City, Mo.; Toledo, Ohio; and St. Paul, Minn. Foundation Financial Group offers mortgage refinancing and first-time buyer lending through traditional financing, as well as Federal Housing Administration and other government-backed home loan programs. Foundation Financial Group enjoys an A+ rating from the Better Business Bureau, the highest accreditation the BBB gives and an industry-leading Federal Housing Administration compare ratio. For more information about Foundation Financial Group, call 866-334-1001.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-413371191105926584?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Shleppers Supports 2011 Walk MS Events</title>
		<link>http://www.esheled.com/2012/02/shleppers-supports-2011-walk-ms-events/</link>
		<comments>http://www.esheled.com/2012/02/shleppers-supports-2011-walk-ms-events/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 19:12:32 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/shleppers-supports-2011-walk-ms-events/</guid>
		<description><![CDATA[Top New York moving company Shleppers Moving &#38; Storage is proud to announce its recent donation of time, trucks and support to the National Multiple Sclerosis Society which hosted four Walk MS events. These events are the premier fundraising events for the National Multiple Sclerosis Society in the NY Metropolitan area. To conduct four events [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Top New York moving company Shleppers Moving &amp; Storage is proud to announce its recent donation of time, trucks and support to the National Multiple Sclerosis Society which hosted four Walk MS events.</span></b></i></p>
<p><span>These events are the premier fundraising events for the National Multiple Sclerosis Society in the NY Metropolitan area. To conduct four events at four different locations was a major challenge for the National Multiple Sclerosis Society and for its marketing partner, Lead Dog Marketing. Shleppers played a key role in transporting and storing goods for several days leading up to the events, and then Shleppers' expert movers unloaded tables and chairs for the event, set up tents, and helped to hang signage and banners around the event vicinity. For the events at Rye Playland and Bear Mountain State Park, Shleppers personnel assisted by handing out water and stacking trucks, and set up a Shleppers tent from which they also gave away Frisbees, T-Shirts, umbrellas, and more. The events were a huge success, attracting more than 6,000 participants, sponsors and volunteers. With seven Walk MS events happening throughout the tri-state area that same weekend, Walk MS will raise close to $3.0 million to create a world free of multiple sclerosis.</span></p>
<p><span>"All of us at the National Multiple Sclerosis Society want to extend our deepest gratitude to the Shleppers team for the exceptional job done with the logistical setup, storage, breakdown and route coordination for the 2011 Walk MS events" comments Barbara Evans, Vice President, Development for the National Multiple Sclerosis Society’s NYC-Southern NY Chapter. "Many thanks to the entire Shleppers team for a job well done, and for helping the National Multiple Sclerosis Society in its mission to create a world free of multiple sclerosis. Their donation of trucks and services truly helps us come closer to achieving this mission."</span></p>
<p><span>"We were privileged and delighted to take part in supporting the National Multiple Sclerosis Society this year," comments Shleppers President, Jason Friedland. "This is the second year we have helped and are very happy to be involved with our people and trucks--it's a truly worthy cause."</span></p>
<p><b><span>About Shleppers Moving &amp; Storage</span></b></span> <span><br /><span>Founded in 1978, <a href="http://www.shleppersmoving.com/" target="_blank">Shleppers Moving &amp; Storage</a> began moving with one van and one vision--to serve its customers with commitment and integrity. By working in partnership with customers, New York's top movers have earned a reputation as the city's number one moving and storage company, offering a wide range of relocation services, including local, long-distance, and international moving, packing, unpacking, and private storage. With dedication, teamwork, and innovation, Shleppers is a NY moving company that puts customers first, creating a moving experience that's efficient and reliable from the first box to the last. Shleppers is also deeply committed to charity and community involvement, with its donation of trucks and logistical support for The March of Dimes, National Multiple Sclerosis Society, Memorial Sloan-Kettering, The Food Allergy &amp; Anaphylaxis Network, The JCC Maccabi Games, The Catholic Charities of Brooklyn &amp; Queens, UJA Federation, the Community Mayors Foundation, and others. For more information, quotes, supplies, or moving tips, please visit www.Shleppers.com.</span></p>
<p><b><span>About the National Multiple Sclerosis Society</span></b></span> <span><br /><span>The National MS Society is a collective of passionate individuals who want to do something about MS now—to move together toward a world free of multiple sclerosis. MS stops people from moving. The Society exists to make sure it doesn't. The Society helps each person address the challenges of living with MS through its 50-state network of chapters. The Society helps people affected by MS by funding cutting-edge research, driving change through advocacy, facilitating professional education, and providing programs and services that help people with MS and their families move their lives forward. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-4428117536765881864?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Steven Malman, Most Sought out SAT Tutor, Tutors Pro-Bono</title>
		<link>http://www.esheled.com/2012/02/steven-malman-most-sought-out-sat-tutor-tutors-pro-bono/</link>
		<comments>http://www.esheled.com/2012/02/steven-malman-most-sought-out-sat-tutor-tutors-pro-bono/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 17:22:53 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/steven-malman-most-sought-out-sat-tutor-tutors-pro-bono/</guid>
		<description><![CDATA[Steven Malman, creator of the most sought out SAT tutoring firm in the Tri-State area, launches a pro-bono campaign, giving the underprivileged the chance to excel in the SATs. Currently tutoring the Tri-State area’s most privileged individuals, Steven Malman is the cause of many kids’ tremendous increases in their SAT scores. The results were so [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Steven Malman, creator of the most sought out SAT tutoring firm in the Tri-State area, launches a pro-bono campaign, giving the underprivileged the chance to excel in the SATs.</span></b></i></p>
<p><span>Currently tutoring the Tri-State area’s most privileged individuals, Steven Malman is the cause of many kids’ tremendous increases in their SAT scores. The results were so dramatic, that Steven Malman has become the most sought out tutor in the state. The high demand for his services yielded an increase in his pricing, and thus benefiting only New Yorks’ upper elite. As a result, Malman decided to provide his services for those that cannot afford it as well.</span></p>
<p><span>“I don’t believe the system in America is 100% fair to all college applicants. Students with more advantages economically have more of an advantage over students from lower economic backgrounds. The SATs is supossed to measure ones’ aptitude, but when individuals work with tutors, they have a tremendous advantage over those that do not. As an SAT tutor, I felt that it was my job to help those that could not afford my services. I began my pro-bono tutoring service, and my firm is now tutoring 50 students for free.” says Steven Malman, creator of the SAT tutoring firm.</span></p>
<p><span>It is reported that 30% of American students pay for private tutors for the SAT, and 50% pay for some sort of group course. The remaining 20% are at a tremendous disadvantage, for they are amongst the ones that cannot afford tutoring. Very little government aid is given to these students, and none reach their full potential in terms of SAT scoring. Steven Malman felt that these individuals deserve his services, and so comprised his pro-bono campaign. Students were encouraged to apply, and state why they believe they are in need of free services. 50 of 200 applicants were carefully selected, and thus received free tutoring. </span></p>
<p><span>Of the 50 students, 10 have received perfect scores on the SAT’s subsequent to working with Steven Malman. 20 of the students were accepted to Ivy League schools, 90% of which were accepted with a full scholarship. “I owe Steven Malman my life. His free services helped me unlock my inhibitions, and reach my full potential. I got a perfect score, when I was formerly averaging 2100’s on the SATs. I got a full scholorship to Harvard University, and I am excited to embark on this next step in my life. My family could have never afforded private tutoring, and I could never have gotten a full scholorship if it wasn’t for Steven’s tutoring sessions. Steven Malman is a genius with a wonderful heart.” says pro-bono client of Steven Malman, Ben Fenstor. </span></p>
<p><b><span>More About Steven Malman</span></b><br /><span>Steven Malman graduated from Oxford University in England, and currently resides in New York. Out of curiosity, he took the SATs to measure his own aptitude. Without studying, he received a perfect score, and decided to launch his company. He began by tutoring three different individuals. While working with them, he noticed many similarities in the different SAT tests. He realized, that the way to answer the questions was simple. All one needed to learn was a simple method, and then one could easily master the exam. He launched his company, now consisting of 200+ clients and 20 different SAT tutoring professionals. <a href="http://www.lawyer.com/steven-malman-1056260.html" target="_blank">Steven Malman</a> has become the most sought out tutor in the Tri-state area, for his clients have increased their scores by 200 to as much as 600 points.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-7531254110304795653?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Steven Malman; SAT Tutor Sweeping The Nation</title>
		<link>http://www.esheled.com/2012/02/steven-malman-sat-tutor-sweeping-the-nation/</link>
		<comments>http://www.esheled.com/2012/02/steven-malman-sat-tutor-sweeping-the-nation/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 17:22:50 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/steven-malman-sat-tutor-sweeping-the-nation/</guid>
		<description><![CDATA[SAT Tutor, Steven Malman, comprises new tutoring method that has clients raising SAT scores by the hundreds. New method causes tutor to become #1 sought out tutor in the Tri-State area. Having received a perfect score several times on the SAT, Steven Malman launched his own SAT tutoring service. Starting as a small business, the [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>SAT Tutor, Steven Malman, comprises new tutoring method that has clients raising SAT scores by the hundreds. New method causes tutor to become #1 sought out tutor in the Tri-State area.</span></b></i></p>
<p><span>Having received a perfect score several times on the SAT, Steven Malman launched his own SAT tutoring service. Starting as a small business, the firm slowly became a huge corporation with some 200+ plus clients. For each section of the SAT, Steven Malman comprised his error-proof method and teaching it to clients.</span></p>
<p><span>The results were extraordinary, as Steven Malman noticed his methods helped some clients jump hundreds of points. “My method consists of strategy. The SAT’s are a very generic test; while the questions are qualitatively different, the way to answer them is always the same. If people learn the strategy, it is an easy test to master.” says Steven Malman, creator of the tutoring firm.</span></p>
<p><span>Steven Malman testifies to changing and updating his methods constantly, and guarantees his clients optimal scores on the SAT’s. “I worked with several tutors for the SAT’s, and none helped me raise my scores the way Steven Malman did. His methods were flawless, and every time I used one of his methods for any section of the SAT, my score was abnormally high. It was like I was cheating, only it was 100% ethical.” says Long Island School student whose score jumped 150 points, Adam Hector. </span></p>
<p><span>Malman’s new method requires the highlighting of specific ‘key phrases’ in SAT passages, and the simple tactic of reading questions beforehand. While learning his methods may take time, once the concept is understood, Steven Malman clients’ swear by it. “Once I learned Steven Malman’s method, I was acing the math section. The writing section, which I priorly gave up on, was finally easy for me. I was getting combined scores of 2300, nearly 400 points higher than I started with. I am applying to schools I formerly dreamed of getting into, and getting SAT scores I never imagined possible. Steven Malman really knows how to teach, and really knows how to guide kids to reach their highest potentials.” says client of Steven Malman Ariella Fray. </span></p>
<p><span>As a result of the high demand for his services, Steven Malman is in the midst of expanding his company, and training professionals to teach his methods to a new pool of clients. As competition to get into undergraduate schools is increasing at a tremendously rapid rate, students are becoming more competitive and are in dire need to achieve the highest possible scores on the SAT. Steven Malman, and his creating of specific methods, is helping his clients reach their full potentials, and get into the schools of their choice.</span></p>
<p><b><span>More About Steven Malman</span></b><br /><span>Steven Malman graduated from Oxford University in England, and currently resides in New York. Out of curiosity, he took the SATs to measure his own aptitude. Without studying, he received a perfect score, and decided to launch his company. He began by tutoring three different individuals. While working with them, he noticed many similarities in the different SAT tests. He realized, that the way to answer the questions was simple. All one needed to learn was a simple method, and then one could easily master the exam. He launched his company, now consisting of 200+ clients and 20 different SAT tutoring professionals. <a href="http://www.lawyers.com/Illinois/Chicago/Steven-J-Malman-905679-a.html" target="_blank">Steven Malman</a> has become the most sought out tutor in the Tri-state area, for his clients have increased their scores by 200 to as much as 600 points. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-7182986665992505881?l=web-pr.blogspot.com" alt="" /></div>
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		<title>The World’s Worst Airport Terminals</title>
		<link>http://www.esheled.com/2012/02/the-worlds-worst-airport-terminals/</link>
		<comments>http://www.esheled.com/2012/02/the-worlds-worst-airport-terminals/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 16:33:08 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/the-worlds-worst-airport-terminals/</guid>
		<description><![CDATA[A list of the best and worst airport terminals in the world has recently been published on frommer.com, and despite some cities making the list more than once, the results span the whole globe. However rather than tell you all the great airports you’ll never be lucky enough to set foot in, instead we’re goint [...]]]></description>
			<content:encoded><![CDATA[<p>A list of the best and worst airport terminals in the world has recently been published on frommer.com, and despite some cities making the list more than once, the results span the whole globe. However rather than tell you all the great airports you’ll never be lucky enough to set foot in, instead we’re goint to highlight exactly which airports you should do your very best to avoid.</p>
<p><strong>Beauvais Airport, Paris</strong></p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=49.458613,2.11313&amp;z=15"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals01-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26399" /></a><br />
<a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=m&amp;hl=en&amp;ll=49.081063,2.504883&amp;z=7"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals02-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26400" /></a></p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=49.458613,2.11313&amp;z=15">Paris-Beauvais</a> is an interesting airport because it’s really not one of Paris’s main airports. Unlike the relative proximity Charles de Gaulle and Orly have to the centre of Paris, Beauvais is located <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=m&amp;hl=en&amp;ll=49.081063,2.504883&amp;z=7">85 km</a> outside the city. Smaller, low-cost airlines use Beauvais as a way to get passengers near(ish) Paris without having to deal with the prices of flying directly into the city. The frommers.com article calls Beauvais’s terminal “the pits”, and likens it to a “general half-tent, half-warehouse atmosphere.” Sounds great. And you’ve still got an hour to go before you get to the city!</p>
<p><strong>Charles de Gaulle Airport, Terminal 3, Paris</strong></p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=49.007644,2.577989&amp;z=12"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals04-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26402" /></a><br />
<a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=49.013161,2.558548&amp;z=15"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals03-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26401" /></a></p>
<p>It may be Paris’s best known airport, but <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=49.007644,2.577989&amp;z=12">Charles de Gaulle Airport</a> didn’t make it away unscathed. Their <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=49.013161,2.558548&amp;z=15">terminal 3</a> made the list ranked as the 4th worst terminal in the world. Like Beauvais, it has also been compared to sleeping in a warehouse, a fact that could be attested to by the large homeless population that lives here.</p>
<p><strong>Sheremetyevo Airport Terminal B &amp; C, Moscow</strong></p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=55.971734,37.418446&amp;z=13"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals06-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26404" /></a><br />
<a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=55.981867,37.41909&amp;z=15"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals05-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26403" /></a></p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=55.971734,37.418446&amp;z=13">Moscow’s largest airport</a> made the list at number 3 with <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=55.981867,37.41909&amp;z=15">terminals B and C</a>. Some of the reviews over at sleepinginairports.com said that “the atmosphere in the terminal building is awful”, it’s “dark like a cave”, and just plain dirty. One commenter says “If Putin really wants to clean up his country, this is where he should start”.</p>
<p><strong>All three major airports, New York City</strong></p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.68794,-74.169731&amp;z=13"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals07-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26405" /></a><br />
<a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.689551,-74.174795&amp;z=16"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals08-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26406" /></a></p>
<p>Not good news for passengers flying through New York – all three of New York City’s major airports made the list of world’s worst airport terminals. <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.689551,-74.174795&amp;z=16">Terminal B</a> at <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.68794,-74.169731&amp;z=13">Newark Liberty International Airport</a> clocked in at number 7, mainly because of the location of security checkpoints before each pier. If you want to get food, your choices are limited unless you liked to get frisked.</p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.772705,-73.865204&amp;z=13"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals09-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26407" /></a><br />
<a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.77134,-73.86323&amp;z=16"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals10-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26408" /></a></p>
<p>New York <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.772705,-73.865204&amp;z=13">LaGuardia Airport</a>‘s <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.77134,-73.86323&amp;z=16">US Airways Terminal</a> drops in at number 6 on the list, and frommers.com calls it “dull and sad” with limited options for food and services. Not what you would expect at one of America’s top national airports.</p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.641805,-73.780157&amp;z=13"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals11-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26409" /></a><br />
<a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.63863,-73.784663&amp;z=16"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals12-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26410" /></a></p>
<p>New York <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.641805,-73.780157&amp;z=13">JFK Airport</a>‘s <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.63863,-73.784663&amp;z=16">Terminal 3</a> made the number 1 spot on the list of world’s worst terminals. Why? Frommers says: “Terminal 3 is the worst single airport terminal in America, and probably in the Western world. Even Delta acknowledges this: they’re tearing it down and replacing it with a giant glass structure connected to the nearby Terminal 4. It’s unsalvageable.” Ouch.</p>
<p><a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.645321,-73.773151&amp;z=16"><img src="http://www.esheled.com/wp-content/uploads/2012/02/terminals13-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26411" /></a></p>
<p>In stark contrast, New York JFK Airport <a href="http://googlesightseeing.com/maps?p=26382&amp;c=&amp;t=k&amp;hl=en&amp;ll=40.645321,-73.773151&amp;z=16">Terminal 5</a> was rated number 5 on the list of <strong>best</strong> airport terminals in the world. Flyers can thank the airline JetBlue for providing new, modern services and really doing a good job offering a comfortable layover opportunity. It’s also been said that terminal 5 has the best airport food court in New York City.</p>
<p>What are your worst (or best) airport terminals to fly to?</p>
<p>Read more about these terminals see the full list at <a href="http://www.frommers.com/slideshow/index.cfm?group=786&amp;p=11#ixzz1jqM1lH6i">frommer.com</a>.</p>
<p>
    Locations: <a href="http://googlesightseeing.com/countries/continents/europe/france/" title="View all posts in France" rel="category tag">France</a>, <a href="http://googlesightseeing.com/countries/continents/north-america/states/newyork/" title="View all posts in New York" rel="category tag">New York</a>, <a href="http://googlesightseeing.com/countries/continents/europe/russia/" title="View all posts in Russia" rel="category tag">Russia</a> / Categories: <a href="http://googlesightseeing.com/category/aircraft/" rel="tag">Aircraft</a>, <a href="http://googlesightseeing.com/category/buildings/" rel="tag">Buildings</a>, <a href="http://googlesightseeing.com/category/structures/" rel="tag">Structures</a></p>
<p><a href="http://googlesightseeing.com/gearth/the-worlds-worst-airport-terminals.kml">View in Google Earth</a></p>
<p></p>
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		<title>Dean A Esposito Real Estate Opens New Branch Office</title>
		<link>http://www.esheled.com/2012/02/dean-a-esposito-real-estate-opens-new-branch-office/</link>
		<comments>http://www.esheled.com/2012/02/dean-a-esposito-real-estate-opens-new-branch-office/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 18:11:56 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/dean-a-esposito-real-estate-opens-new-branch-office/</guid>
		<description><![CDATA[Dean A Esposito Real Estate, is a full service professional property management and investment company focusing on multi-family residential properties, expands to Weston. The real estate currently has four locations: Miami, Aventura, Coral Springs and the latest, Weston. Company expands Florida operations: Dean A Esposito Real Estate announced today that it has opened an additional [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Dean A Esposito Real Estate, is a full service professional property management and investment company focusing on multi-family residential properties, expands to Weston. The real estate currently has four locations: Miami, Aventura, Coral Springs and the latest, Weston.</span></b></i></p>
<p><span></span><span>Company expands Florida operations: </span><a href="http://www.deanaesposito.info/">Dean A Esposito</a><span> Real Estate announced today that it has opened an additional retail loan origination branch. Melanie Black, a respected mortgage industry veteran who lives locally in the community, will manage the new branch, which will serve the entire western edge of development in Broward County.</span></p>
<p><span>Black has extensive experience with home loan programs, including conventional and government, as well as particular expertise with first-time home buyers, jumbo and second homes. </span></p>
<p><span>“Her drive and get-it-done attitude has delivered rewarding results for both her and her clients over the past 10 years,” said David A Esposito, CEO of real estate firm. “Melanie’s lending knowledge and experience is just what we’re looking for to expand our footprint throughout the South Florida region.” </span></p>
<p><span>Plans for the new branch office include adding additional loan originators over the next several months, and growing the company presence in the South Florida area while originating sound residential loans.</span></p>
<p><span>“I am looking forward to bringing on loan officers who are service oriented and want to work with a company offering hope, respect, stability, and a wide array of products,” said Melanie Black.</span></p>
<p><span>Established in 1982, Dean A Esposito Real Estate has steadily grown to become one of the largest residential management companies in the South Florida region. </span></p>
<p><span>“Opening another branch to serve our vast clientele is just the beginning, we plan to leave our footprint in the South Florida real estate industry,” Dean A Esposito said.</span></p>
<p><b><span>About Dean A Esposito</span></b><br /><span>Dean A Esposito, 58, is a lifelong resident of Coral Springs, Florida. A graduate of UF with a degree in Finance, he has three children and is married to his beloved wife, Mary, for 32 years. He established Dean A Esposito Real Estate in 1982.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-293837093977221211?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Teacher Dean A Esposito Produces Magic, with Science</title>
		<link>http://www.esheled.com/2012/02/teacher-dean-a-esposito-produces-magic-with-science/</link>
		<comments>http://www.esheled.com/2012/02/teacher-dean-a-esposito-produces-magic-with-science/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 18:11:56 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/teacher-dean-a-esposito-produces-magic-with-science/</guid>
		<description><![CDATA[Dean A Esposito, an eight-grade science teacher at Middletown Middle School, has found a method of engaging students in learning basic concepts associated with engineering. Dean A Esposito was fed up with the curriculum at Middletown Middle School where hes been teaching science for nearly five years. He was fed up with his eighth graders [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Dean A Esposito, an eight-grade science teacher at Middletown Middle School, has found a method of  engaging students in learning  basic concepts associated with engineering.</span></b></i></p>
<p><span></span><span>Dean A Esposito was fed up with the curriculum at Middletown Middle School where hes been teaching science for nearly five years. He was fed up with his eighth graders shying away from science and engineering, opting for social studies and “easier” subjects.</span></p>
<p><span>“My students closed their minds off and were automatically scared of the field,” said </span><a href="http://www.deanaesposito.com/">Dean A Esposito</a><span>, 39, “I often told them science is like magic; inventions are created, formulas are built, you just have to know what to ask and what to press.”</span></p>
<p><span>Dean A Esposito asked for permission and was allowed to suggest an alternative curriculum that integrated engineering.  School Board Director George Schwartz approved the revised curriculum and eagerly waited to see results.</span></p>
<p><span>“Dean was very demanding, he was rightfully tired of students having misconceived notions of engineering,” Schwartz said.</span></p>
<p><span>Dean A Esposito assigned a massive project that integrated a range of science disciplines with engineering, including design, teamwork, and problem-solving. Through NASA’s Astro-Build project, student teams went online to create simulated, life-sustaining worlds—new planets that differ from Earth but that can support life. </span></p>
<p><span>Next, Dean A Esposito put this challenge to them: “Your client is NASA,” he said. “Design plant-growth chambers that can operate on these hypothetical planets, so that humans colonizing the planets could grow food to survive.”</span></p>
<p><span>Each team outfitted its growth chamber according to the peculiarities of its particular, imagined planet. One plant orbited a blue star and so required blue light. Another one had a chilly average surface temperature of 30 degrees Fahrenheit and required a growth chamber that maintained that temperature. </span></p>
<p><span>“All of a sudden you had kids asking, ‘Can I create less atmospheric pressure? How?Why?’ Their minds were turned on, they became interested,” Dean A Esposito said.</span></p>
<p><span>“It’s stunning to me what the kids can do,” says Dean A Esposito, who fielded a call from Schwartz praising his students’ achievement. “There are different kinds of intelligence, and all of that sits in engineering.”</span></span><br /><span><span>&nbsp;</span><br /><span>The School Board will continue implementing Dean A Esposito’s program to other schools across the county.</span></p>
<p><b><span>About Dean A Esposito</span></b><br /><span>Dean A Esposito, 39, is a lifelong resident of Clearwater, Florida. A graduate of UF with a degree in education, started his teaching career a decade ago. Currently teaches science at Middletown Middle School.</span></span>
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		<title>Dean Esposito Rides the Latest High Wave</title>
		<link>http://www.esheled.com/2012/02/dean-esposito-rides-the-latest-high-wave/</link>
		<comments>http://www.esheled.com/2012/02/dean-esposito-rides-the-latest-high-wave/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 18:11:55 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/dean-esposito-rides-the-latest-high-wave/</guid>
		<description><![CDATA[Dean Esposito’s local surf camp, Kiteway, wins “Camp of the Year” accolade from the City of Naples. Kiteway teaches novice surfer-wanna-be youth to glide the waves as well as volunteer in the community. City of Naples awarded Dean Esposito’s franchise, camp Kiteway, the “Camp of the Year” award for the year 2012. In recognition of [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Dean Esposito’s local surf camp, Kiteway, wins “Camp of the Year” accolade from the City of Naples.  Kiteway teaches novice surfer-wanna-be youth to glide the waves as well as volunteer in the community.</span></b></i></p>
<p><span></span><span>City of Naples awarded Dean Esposito’s franchise, camp Kiteway, the “Camp of the Year” award for the year 2012. In recognition of that feat, Esposito and his team will be honored and presented with a trophy during halftime of the JV Raiders football game against JV Tech Tuesday night at the Donald L. Tucker Center.</span></p>
<p><span>Dean Esposito started surfing at the age of five, now 26, he is an expert at gliding the waves. His father, a Naples native, taught him the basics and pushed him to ride the waves as far as he could go.</span></p>
<p><span>“I traveled all over the world in search of the next big wave and one day it hit me,” said </span><a href="http://www.deanesposito.net/">Dean Esposito</a><span>. "I realized I'm not really doing anything useful, I was just hopping from beach to beach and I wanted to give back."</span></p>
<p><span>Dean Esposito returned to Naples and opened a store along the shore. He hung a sign against the front glass door –"Able to teach those who want to learn."</span></p>
<p><span>"And people, mainly young guys kept calling," he said.</span></p>
<p><span>Eventually after a year of teaching while running the surfboard shop, Dean Esposito established, Kiteway, a camp that teaches two basic principles: Riding waves and volunteering.</span></p>
<p><span>"It was important that the camp not focus primarily on the individual, he wanted the students to receive and give back," said Alissa Miller, Dean Esposito's assistant.</span></p>
<p><span>The "Camp of the Year" accolade is presented to camps who serve a higher purpose, said commissioner William Brown. Kiteway camp goers have volunteered in local food shelters, built homes for the needy and sponsored several large-scale surf competitions to raise money to aid improvised neighborhoods.</span></p>
<p><span>"I'm excited for the recognition but regardless, we will keep giving back and enjoying Mother Nature," Dean Esposito said.</span></p>
<p><b><span>About Dean Esposito</span></b></span> <span><br /><span>Dean Esposito, 26, is a resident of Naples, Florida. He is the owner of surfing camp Kiteway that offers a surfing and windsurfing camp for beginners and intermediate. The consistent wind and flat water make the Naples area a perfect destination to learn and improve windsurfing skills. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-5451239460368266296?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Local Pilot Dean Esposito Saved From Near-Death Incident</title>
		<link>http://www.esheled.com/2012/02/local-pilot-dean-esposito-saved-from-near-death-incident/</link>
		<comments>http://www.esheled.com/2012/02/local-pilot-dean-esposito-saved-from-near-death-incident/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 18:11:55 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/local-pilot-dean-esposito-saved-from-near-death-incident/</guid>
		<description><![CDATA[Dean Esposito managed to land his burning single-engine plane amid a rainstorm in central Texas. The Piper Saratoga aircraft crashed just before 10 p.m. Saturday in a farming and ranching community in northeast Brazos County. Dean Esposito was a semi second void of dying. If not for a tad of luck and strong forearms: Esposito [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b>Dean Esposito managed to land his burning single-engine plane amid a rainstorm in central Texas. The Piper Saratoga aircraft crashed just before 10 p.m. Saturday in a farming and ranching community in northeast Brazos County.</b></i></p>
<p>Dean Esposito was a semi second void of dying. If not for a tad of luck and strong forearms: Esposito would be a dead man.</p>
<p>Dean Esposito’s flight originated in Atlanta, stopped in Jackson, Miss., and was headed for Waco, Texas, when it crashed in a field north of College Station. A resident called 911 to report the crash.</p>
<p>“I was already in Texas when I hit the storm and felt the entire plane shake,” said Dean Esposito, 43, father of two, “The lighting and winds were relentless and the plane glided as if it had no control.”</p>
<p>In fact, the plane had no control. As Dean Esposito attempted to manage the machine, lightning had struck<br />and his engine died. In addition, the left wing was on fire.</p>
<p>Sweat buds dripped down his neck and brow as he carefully mulled over his next dire steps. Time was of the essence. With every passing second the plane was plummeting to the ground.</p>
<p>“I didn’t want to die, I kept thinking about my two boys,” Dean Esposito said.</p>
<p>Heavy snow fell Saturday in parts of northwest Texas, though the crash occurred hundreds of miles south and east of the areas of the state that suffered the most severe weather.</p>
<p>Investigators from the Federal Aviation Administration and the National Transportation Safety Board were at the crash scene Sunday and flew over the area in a helicopter, following a similar flight plan to the aircraft that crashed.</p>
<p>"He was lucky, I have no idea how he managed to land a plane with no engine and left wing," said Marc Tinger, a spokesman for the Texas Department of Public Safety.</p>
<p>Dean Esposito contributes his lucky landing a miracle. "I simply pulled the lever really strong and closed my eyes. Somehow I landed," he said.</p>
<p>The plane landed in a farm and caused substantial damage. The plane smashed into a series of treetops as it sped toward the ground and left a radius of debris spreading outward more than 2 miles.</p>
<p>Dean Esposito drove off from the scene in the back of an ambulance and suffers from five broken ribs and a broken left arm. </p>
<p>"I'm just happy to be alive, that is the most important," Dean Esposito said.</p>
<p><b>About Dean Esposito</b><br />Dean Esposito, 43, is a resident of Austin, Texas. He has been a single-engine pilot for 10 years, studied aviation at the Flight Academy. <a href="http://www.deanesposito.org/" target="_blank">Dean Esposito</a> is a father of two sons, his wife and he are separated.</span>
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		<title>Dean Esposito Law to Run for Breast Cancer in Show of Support</title>
		<link>http://www.esheled.com/2012/02/dean-esposito-law-to-run-for-breast-cancer-in-show-of-support/</link>
		<comments>http://www.esheled.com/2012/02/dean-esposito-law-to-run-for-breast-cancer-in-show-of-support/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 18:11:53 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/dean-esposito-law-to-run-for-breast-cancer-in-show-of-support/</guid>
		<description><![CDATA[Dean Esposito Law, Jacksonville Beach based law firm that provides aggressive cost-effective and result-oriented representation to their extensive clients, is actively preparing to run February’s “26.2 with Donna.”Dean Esposito, head of Dean Esposito Law, hasn't eaten bread in three weeks. His size 34 waistline has shrunk to a 32 and his love handles contain little [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b>Dean Esposito Law, Jacksonville Beach based law firm that provides aggressive cost-effective and result-oriented representation to their extensive clients, is actively preparing to run February’s “26.2 with Donna.”</b></i><br /></span><span>Dean Esposito, head of Dean Esposito Law, hasn't eaten bread in three weeks. His size 34 waistline has shrunk to a 32 and his love handles contain little love.</p>
<p>"I've lost a nice amount of weight from all this running," said Dean Esposito, 49, who has registered his staff of 10 lawyers to participate in the upcoming run "26.2 with Donna the National Marathon to Fight Breast Cancer." Esposito and his staff will attempt to run and walk 26 miles along the Jacksonville Beach coastline on February 26.</p>
<p>Losing weight is the minor detail in Esposito's life; six months ago, his wife, Mary, 46, was diagnosed with breast cancer. Since then she has lost her hair due to the harsh brutality of chemotherapy and has quit her job as a local librarian.</p>
<p>"This is the least I can do to show support and contribute to finding a cure to this terrible disease," Dean Esposito said.</p>
<p>The law firm, which focuses on representing its vast clientele in areas as malpractice defense, business defense, wrongful termination and employer/employee risk management, began training three months ago. They have given up certain carbohydrates and have vastly changed their lifestyles to prepare for the upcoming challenge.</p>
<p>Their daily routine of six meals a day and runs have caused each employee to shed a few pounds and become more health conscientious.</p>
<p>"When we first heard about Mary, Dean's wife, we were devastated but then we heard about the race and the fundraising and we thought that this could be something, something small, but something," said Ryan Obrien, 40, a partner in the Dean Esposito firm.</p>
<p>Dean Esposito and his team will wear pink T-shirts decorated by Mary Esposito and their three children. The lawyers will run 13 miles and slowly reduce the pace to a moderate jog. The course will be open for seven hours, allowing for a 16-minute per mile marathon and marathon relay, or a 32-minute per mile half marathon pace.</p>
<p>"I was never a runner but now I have a goal, I feel as if by me running and walking I am helping my wife in some way," Dean Esposito said.</p>
<p><b>About Dean Esposito</b><br />Dean Esposito, 49, is a resident of Jacksonville Beach, Florida. A graduate of UM Law. He has three children and is married to his beloved wife, Mary, for 22 years. <a href="http://www.linkedin.com/in/deanesposito" target="_blank">Dean Esposito</a> Law, established in 1999, provides aggressive cost-effective and result-oriented representation to their extensive clients </span>
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		<title>Malman Law Team Aides Family in Reaching a $1.75M Settlement</title>
		<link>http://www.esheled.com/2012/02/malman-law-team-aides-family-in-reaching-a-1-75m-settlement/</link>
		<comments>http://www.esheled.com/2012/02/malman-law-team-aides-family-in-reaching-a-1-75m-settlement/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 11:08:20 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/malman-law-team-aides-family-in-reaching-a-1-75m-settlement/</guid>
		<description><![CDATA[Malman Law announced prosecution successfully reached a settlement between Chicago City Council and Starks familyMalman Law announced Wednesday that the Chicago City Council approved a $1.75 million settlement with the family of a 13-year-old girl who died a decade ago after city paramedics allegedly botched her care during an asthma attack. Paramedics in July 2002 [...]]]></description>
			<content:encoded><![CDATA[<p><b><span><span><b>Malman Law announced prosecution successfully reached a settlement between Chicago City Council and Starks family</b></span></span><span><br /><span></span></span><span><span><a href="https://plus.google.com/112267838891753521695/" target="_blank">Malman Law</a> announced Wednesday that the Chicago City Council approved a $1.75 million settlement with the family of a 13-year-old girl who died a decade ago after city paramedics allegedly botched her care during an asthma attack. </span></span><span><br /><span></span></span><span><span>Paramedics in July 2002 incorrectly inserted a tube meant to help Arielle Starks breathe, said Jeffrey Levine, deputy corporation counsel. </span></span><span><br /><span></span></span><span><span>Starks died at Advocate Trinity Hospital after an ambulance carrying her to the hospital collided with a car. Another ambulance picked up Starks and took her to the hospital.</span></span><span><br /><span></span></span><span><span>Malman Law and a team of lawyers attempted to showcase the mistakes caused by the paramedics' negligence. They successfully proved that the incorrectly inserted tube was meant to go through the esophagus that leads to the stomach, instead of through the trachea that leads to her lungs. </span></span><span><br /><span></span></span><span><span>Initially the Starks case was represented by another prominent Chicago law firm, however, after the firm dropped the case, the Starks family, facing dismissal, turned to Malman Law. It was only after intense oral arguments that Malman Law convinced the court to allow Ms. Starks to proceed with the case.</span></span><span><br /><span></span></span><span><span>“After I won the initial motion to dismiss by the City of Chicago, I assembled a team of lawyers and experts to prosecute the case resulting in an incredible settlement,”</span></span><span><span> </span></span><span><span>said Steven Malman, head of Malman Law.</span></span><span><br /><span></span></span><span><span>If not for a series of “mistakes” made by the four paramedics who treated Starks on that fateful day, attorney Brian Murphy argued that the girl would be alive today.</span></span><span><br /><span></span></span><span><span>Instead of proceeding to the hospital after determining that the driver of the other vehicle was not injured, the paramedics chose to follow, what Murphy called a “ridiculous general order” that states that, if a driver is in an accident involving property damage, he must remain on the scene.</span></span><span><br /><span></span></span><span><span>As a result, Starks arrived at the hospital where she was pronounced dead 19 minutes after the accident, 25 minutes after being improperly treated and roughly 40 minutes after the initial call was placed to 911.</span></span><span><br /><span></span></span><span><span>“In the United States, children do not die from asthma. It’s just that simple. I would categorically say there is no reason why this girl’s asthma should have killed her. She should have been back at school and back playing with her friends the next day,” Murphy said.</span></span><span><br /><span></span></span><span><span>Experts at the trial testified that even though the tube was incorrectly inserted, Starks could have survived if the ambulance would have driven straight to the hospital. </span></span><span><br /><span></span></span><span><span>“Because of all that, this girl died, and she did not need to die,” Murphy said.</span></span><span><span> </span></span><span><br /><span></span></span><span><span>About Malman Law </span></span><span><br /></span><span><span>Steven Malman</span></span><span><span> graduated from the University of Iowa and the School of Law at Loyola University-Chicago. He celebrated his 20th year of legal practice in November 2011. Since Malman Law first launched in 1994 (with just Malman, one secretary and one assistant), it has grown to include seven attorneys and over a dozen paralegals and administrative staff. The firm has successfully resolved over 8,000 cases, primarily in the areas of workers’ compensation and personal injury, and boasts a 95-percent out-of-court settlement rate. With numerous seven-digit personal injury verdicts to its credit, Malman Law is one the most successful firms serving clients in Illinois Cook, Lake, Dupage and Will counties.</span></span></b><br /><b><span><span><br /></span></span></b><br /><b><span><span>For additional information, interview and image request contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>.</span></span></b>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-6260832412648880356?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Dean Esposito Attempts to Rebuild Teens with a Hammer</title>
		<link>http://www.esheled.com/2012/02/dean-esposito-attempts-to-rebuild-teens-with-a-hammer/</link>
		<comments>http://www.esheled.com/2012/02/dean-esposito-attempts-to-rebuild-teens-with-a-hammer/#comments</comments>
		<pubDate>Sun, 19 Feb 2012 11:08:19 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/dean-esposito-attempts-to-rebuild-teens-with-a-hammer/</guid>
		<description><![CDATA[Dean Esposito, owner of construction company Tool Box that specializes in residential building, launches a new summer program designed to motivate teens to work hard and refrain from trouble.Quite soon local construction sites will transform to include slightly leaner, shorter and younger builders.City of Coral Springs announced in a flier sent to local residents that [...]]]></description>
			<content:encoded><![CDATA[<p><b><span>Dean Esposito, owner of construction company Tool Box that specializes in residential building, launches a new summer program designed to motivate teens to work hard and refrain from trouble.</span><br /><span></span><br /><span><span></span></span><span></span><span>Quite soon local construction sites will transform to include slightly leaner, shorter and younger builders.</span><br /><span></span><br /><span>City of Coral Springs announced in a flier sent to local residents that </span><a href="http://www.deanesposito.info/"><span>Dean Esposito</span></a><span>, a local resident and owner of construction firm Tool Box, has begun accepting applications to join his summer outreach program. The program is designated for 15-18 teenagers interested in construction.</span><br /><span></span><br /><span>“This is a great method for local young men and women to get some hands-on experience in construction," said Dean Esposito. "In addition, it keeps them active and out of trouble."</span><br /><span></span><br /><span>Dean Esposito, 58, received ownership of Tool Box when his father passed away a decade ago. Since then he has transformed the once petite firm to a well-established city business. Tool Box specializes in residential construction and employs about 40 contractors.</span><br /><span></span><br /><span>"We are a prominent business in this community and it is important to me to contribute in some manner," Dean Esposito said.</span><br /><span></span><br /><span>The summer program begins a week after the students begin their summer vacation and lasts until July 30. Applicants are asked to fill out an application and arrive at Tool Box for an interview, if Dean Esposito finds the candidate motivated and capable he will then ask for a medical form to be filled out by the teens family doctor. Once all paperwork is completed, the candidate will receive their yellow hard hat and tool belt.</span><br /><span></span><br /><span>"I ordered 80 yellow hats and already received 160 applications, it's crazy" Dean Esposito said.</span><br /><span></span><br /><span>Students tend to sit at home and watch television, said JP Taravella English teacher Mary Greenberg, "programs that cause them to move and keep busy are very important."</span><br /><span></span><br /><span> The teens will complete tasks from hammering a nail to grading and preparing the site to drywall to roofing. All the teens will be supervised and paired with an experienced contractor.</span><br /><span></span><br /><span>"The program serves two hats – one, the students learn from the experienced guys and second, they themselves will experience the great satisfaction of a tough labor day," Dean Esposito said.</span><br /><span> </span><br /><span><b>About Dean Esposito</b></span><br /><span>Dean Esposito, 58, is a lifelong resident of Coral Springs, Florida. A graduate of UF with a degree in construction, he has three children and is married to his beloved wife, Mary, for 32 years. Tool Box was originally established in 1987 by Dean Esposito senior. </span><br /><span></span><br /><span>For additional information, interview and image requests contact </span><a href="http://www.virtuosonline.com/"><span>VirtuosOnline</span></a><span>.</span></b>
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		<title>Napoleon in Exile</title>
		<link>http://www.esheled.com/2012/02/napoleon-in-exile/</link>
		<comments>http://www.esheled.com/2012/02/napoleon-in-exile/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 16:35:56 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/napoleon-in-exile/</guid>
		<description><![CDATA[When Napoleon was defeated in 1814 by the Sixth Coalition, it was decided to remove him from France permanently to prevent him from ever taking power again. It would take two separate exiles and another war to finally remove Napoleon from the world stage. The two islands he was exiled to could not have been [...]]]></description>
			<content:encoded><![CDATA[<p>When Napoleon was defeated in 1814 by the <a href="http://en.wikipedia.org/wiki/War_of_the_Sixth_Coalition">Sixth Coalition</a>, it was decided to remove him from France permanently to prevent him from ever taking power again.  It would take two separate exiles and another war to finally remove Napoleon from the world stage.  The two islands he was exiled to could not have been more different: one, a historic tourist destination inhabited for millennia; the other, one of the most remote pieces of land on Earth.</p>
<p>The Treaty of Fontainebleau removed Napoleon to the Mediterranean island of <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.776755,10.263977&amp;spn=0.356833,0.727158&amp;t=k&amp;z=11">Elba</a> off the Tuscan coast.  To pacify him, Napoleon was given rule over the picturesque island, where he promptly inaugurated a series of reforms and infrastructural improvements.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.776755,10.263977&amp;spn=0.356833,0.727158&amp;t=k&amp;z=11"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPelba-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26577" /></a></p>
<p>It wasn’t enough to occupy him, apparently – he lasted just 300 days on Elba.  Maybe he was sick of all the <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.790708,10.248828&amp;spn=0.022297,0.045447&amp;t=h&amp;z=15&amp;layer=c&amp;cbll=42.790623,10.248794&amp;panoid=IxrAWAe2wDt-JGeTdIVK9w&amp;cbp=12,249.09,,0,10.11">tourists</a> crowding the many <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.747308,10.236431&amp;spn=0.022313,0.045447&amp;t=h&amp;z=15&amp;layer=c&amp;cbll=42.747308,10.236431&amp;panoid=gzDvwNL6dB7LoWGHqQkgxw&amp;cbp=12,192.85,,0,0">beaches</a>.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.790708,10.248828&amp;spn=0.022297,0.045447&amp;t=h&amp;z=15&amp;layer=c&amp;cbll=42.790623,10.248794&amp;panoid=IxrAWAe2wDt-JGeTdIVK9w&amp;cbp=12,249.09,,0,10.11"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPbch-150x112-atrb.jpg" alt="" width="150" height="112" class="alignnone size-thumbnail wp-image-26574" /></a> <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.747308,10.236431&amp;spn=0.022313,0.045447&amp;t=h&amp;z=15&amp;layer=c&amp;cbll=42.747308,10.236431&amp;panoid=gzDvwNL6dB7LoWGHqQkgxw&amp;cbp=12,192.85,,0,0"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPbch2-150x112-atrb.jpg" alt="" width="150" height="112" class="alignnone size-thumbnail wp-image-26575" /></a></p>
<p>Napoleon had a number of homes on Elba.  At first, he stayed in a first-floor apartment in the <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.815134,10.331472&amp;spn=0.005572,0.011362&amp;t=h&amp;z=17&amp;layer=c&amp;cbll=42.815186,10.331374&amp;panoid=EMpiRffXRdd05Bv_oxBl0Q&amp;cbp=12,284.14,,0,-12.18">town hall</a> of Portoferraio (Elba’s largest city) before taking up residence in the <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.816726,10.332558&amp;spn=0.001393,0.00284&amp;t=k&amp;z=19">Villa dei Mulini</a> overlooking the entrance to the city, where we can see the various gardens planted atop the cliffside building.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.815134,10.331472&amp;spn=0.005572,0.011362&amp;t=h&amp;z=17&amp;layer=c&amp;cbll=42.815186,10.331374&amp;panoid=EMpiRffXRdd05Bv_oxBl0Q&amp;cbp=12,284.14,,0,-12.18"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPth-150x112-atrb.jpg" alt="" width="150" height="112" class="alignnone size-thumbnail wp-image-26570" /></a> <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.816726,10.332558&amp;spn=0.001393,0.00284&amp;t=k&amp;z=19"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPvdm-150x112-atrb.jpg" alt="" width="150" height="112" class="alignnone size-thumbnail wp-image-26572" /></a></p>
<p>The largest and most extravagant of Napoleon’s Elba residences was <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.785498,10.280658&amp;spn=0.001394,0.00284&amp;t=k&amp;z=19">Villa San Martino</a>, located in the mountains above Portoferraio.  Interestingly, Napoleon never spent much of his time on Elba here despite San Martino’s sprawling acreage, opulence, and relative quiet.  Both villas operate today as Napoleonic museums.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=42.785498,10.280658&amp;spn=0.001394,0.00284&amp;t=k&amp;z=19"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPvsm-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26573" /></a></p>
<p>After escaping Elba in February 1815, Napoleon returned to France, retook the country, launched another military offensive, and was defeated again by a British-Prussian-Dutch coalition.  This time, Napoleon would be sent away to a place he could not return from: <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;t=k&amp;hl=en&amp;ll=-15.964639,-5.705853&amp;z=13">Saint Helena</a><sup><a href="http://googlesightseeing.com#fn:1" rel="footnote">1</a></sup>, a small British island in the middle of the Atlantic Ocean located 1,870 km (1,160 mi) from the coast of Africa.  Here, Napoleon would spend the rest of life, doted on by a small group of followers and constantly at odds with the treatment he received at the hands of his British captors.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;t=k&amp;hl=en&amp;ll=-15.964639,-5.705853&amp;z=13"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPsh-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26569" /></a></p>
<p>Even today, remote and mountainous Saint Helena has a population of less than 5,000 people and can only be reached by boat (though a long-awaited airport is apparently on its way for 2015).  The capital of the island is the narrow valley town of <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=-15.927657,-5.714951&amp;spn=0.007304,0.011362&amp;t=k&amp;z=17">Jamestown</a><sup><a href="http://googlesightseeing.com#fn:2" rel="footnote">2</a></sup>, the location Napoleon spent his first night on Saint Helena while waiting for his permanent residence to be renovated to accommodate him.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=-15.927657,-5.714951&amp;spn=0.007304,0.011362&amp;t=k&amp;z=17"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPjt-316x211-atrb.jpg" alt="" width="316" height="211" class="alignnone size-medium wp-image-26578" /></a></p>
<p>Wary of being disturbed by the town’s residents, he looked to find a different residence further toward the interior of Saint Helena while his home was under construction.  While returning from a horseback inspection of his not-yet-built estate, he spotted a green area in the valley below, rode down to investigate, and immediately signaled that he would rather stay there than in Jamestown.  This location was known as <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=-15.942436,-5.709618&amp;spn=0.003652,0.005681&amp;t=k&amp;z=18">the Briars</a>, and was owned by the Balcombe family.  Mr. Balcombe offered Napoleon his family’s home; Napoleon refused to displace them out of respect and instead stayed in the smaller house directly adjacent.  Here Napoleon famously became friends with Balcombe’s 13-year-old daughter Betsy; one of the few ever allowed to address the emperor as simply ‘Boney’.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=-15.942436,-5.709618&amp;spn=0.003652,0.005681&amp;t=k&amp;z=18"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPbri-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26576" /></a></p>
<p>Napoleon’s final home, <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=-15.950039,-5.682971&amp;spn=0.001816,0.00284&amp;t=k&amp;z=19">Longwood</a>, was finally available for him to move into in December 1815.  Napoleon was never happy here as this was a less hospitable part of the island, but British authorities thought it prudent to keep him here in order to prevent another possible escape attempt<sup><a href="http://googlesightseeing.com#fn:3" rel="footnote">3</a></sup>.  A new house was built adjacent to the original home, but Napoleon never occupied it, staying at Longwood until his death in May 1821.  Today, Longwood is a museum owned by the French government.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;hl=en&amp;ll=-15.950039,-5.682971&amp;spn=0.001816,0.00284&amp;t=k&amp;z=19"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPlong-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26579" /></a></p>
<p>On the orders of the governor, Napoleon was originally buried not in France but on Saint Helena in a rather modest plot.  An argument over whether the gravestone should read simply ‘Napoleon’ (as traditionally befitting an emperor) or his full civilian name led to the tomb being left nameless.  Napoleon’s remains were relocated to France in 1840, but <a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;t=k&amp;hl=en&amp;ll=-15.959351,-5.697975&amp;z=19">the tomb remains in place</a>, surrounded by a modest fence.</p>
<p><a href="http://googlesightseeing.com/maps?p=26568&amp;c=&amp;t=k&amp;hl=en&amp;ll=-15.959351,-5.697975&amp;z=19"><img src="http://www.esheled.com/wp-content/uploads/2012/02/NAPtomb-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26571" /></a></p>
<div>
<hr />
<ol>
<li>
<p>Pronounced ‘Saint Huh-LEE-na’. <a href="http://googlesightseeing.com#fnref:1" rev="footnote">↩</a></p>
</li>
<li>
<p>Incidentally, today the main street in Jamestown is named – you guessed it – Napoleon Street. <a href="http://googlesightseeing.com#fnref:2" rev="footnote">↩</a></p>
</li>
<li>
<p>There were many crackpot schemes cooked up to hatch Napoleon from the island, including a Texan plan to extract him using a primitive submarine and bring him to North America to found a new empire! <a href="http://googlesightseeing.com#fnref:3" rev="footnote">↩</a></p>
</li>
</ol>
</div>
<p>
    Locations: <a href="http://googlesightseeing.com/countries/continents/europe/italy/" title="View all posts in Italy" rel="category tag">Italy</a>, <a href="http://googlesightseeing.com/countries/continents/europe/united-kingdom/uk-overseas-territory/" title="View all posts in U.K. Overseas Territory" rel="category tag">U.K. Overseas Territory</a> / Categories: <a href="http://googlesightseeing.com/category/buildings/" rel="tag">Buildings</a>, <a href="http://googlesightseeing.com/category/crowds/" rel="tag">Crowds</a>, <a href="http://googlesightseeing.com/category/islands/" rel="tag">Islands</a>, <a href="http://googlesightseeing.com/category/monuments/" rel="tag">Monuments</a>, <a href="http://googlesightseeing.com/category/street-views/" rel="tag">Street Views</a></p>
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<p>You're reading an entry from <a href="http://googlesightseeing.com">Google Sightseeing</a>, which is copyright &copy; 2012 Alex Turnbull &amp; James Turnbull and must not be reproduced without permission.</p>
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		<title>Lay claim to your personal conservation plot with Adopt-an-Acre</title>
		<link>http://www.esheled.com/2012/02/lay-claim-to-your-personal-conservation-plot-with-adopt-an-acre/</link>
		<comments>http://www.esheled.com/2012/02/lay-claim-to-your-personal-conservation-plot-with-adopt-an-acre/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 16:35:40 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/lay-claim-to-your-personal-conservation-plot-with-adopt-an-acre/</guid>
		<description><![CDATA[One of my favorite quotes is by American anthropologist Margaret Mead: “Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.” We can each play an active role in changing the world for the better by preserving areas we care about. The [...]]]></description>
			<content:encoded><![CDATA[<p>One of my favorite quotes is by American anthropologist Margaret Mead: “Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.”</p>
<p>We can each play an active role in changing the world for the better by preserving areas we care about. <a href="http://www.nature.org/">The Nature Conservancy</a> has just made it easier with their <a href="http://adopt.nature.org/%20">Adopt-an-Acre</a> program. They’ve updated their mapping tool today as the result of a <a href="http://google-latlong.blogspot.com/2011/10/congratulations-to-2011-google-earth.html">Google Earth Outreach Developer Grant</a>, which offers funding to organizations that create clever, cutting-edge applications using Google mapping technologies. </p>
<p>One of the solutions for widespread habitat loss is to acquire large plots of land for conservation. Since 1991, the Adopt-an-Acre program has protected more than 600,000 acres spanning from North America to Africa and Australia, even protecting offshore areas critical for delicate coral reefs and humpback breeding grounds. </p>
<p><a href="http://3.bp.blogspot.com/-GZXTsi6CA_Q/TzwNu8H1SoI/AAAAAAAAAm4/ZeSg5aE1cDc/s1600/na.png"><img style="margin:0px auto 10px;text-align:center;cursor:pointer;cursor:hand;width: 400px;height: 278px" src="http://www.esheled.com/wp-content/uploads/2012/02/na1.png" border="0" /></a><span>Adopt an acre through the Nature Conservancy</span><br />There are two featured areas that allow you to adopt a specific acre, the <a href="http://www.adoptanacre.org/preserve/34291">Nash Prairie Preserve in Texas</a> and the <a href="http://www.adoptanacre.org/preserve/12%20">Warm Springs Mountain Preserve in Virginia</a>. Simply fly to ground level on the embedded Google Map and choose your acre. You can also select your plot through Google Earth by clicking on the “View in Google Earth” link. This map enables any interested individual to make a pledge and help restore an acre of land to its pristine state.</p>
<p>The <a href="http://www.adoptanacre.org/preserve/34291">Nash Prairie Preserve in Texas</a> is a beautiful and vital tall prairie grassland. These prairies used to cover wide expanses in the Bottomlands region of coastal Texas, but these areas have been reduced due to metropolitan encroachment. More than 120 bird species and 300 plant species thrive in this disappearing ecosystem, which you can help protect.  </p>
<p>The <a href="http://www.adoptanacre.org/preserve/12%20">Warm Springs Mountain Preserve in Virginia</a> is the other area within a 77,000 acre wildlife corridor where you can adopt a specific acre. If you have a connection to the Allegheny Mountains in Virginia, or if you are passionate about preserving species like the interior dwelling songbird, you can choose from a variety of landscapes, pristine rivers and mountain forests to conserve.</p>
<p>Best of all, you can adopt an acre in the name of a loved one or as a gift to someone else. Their name will appear on the map alongside others who have entered their names in support of preserving our wild America. </p>
<p>Learn more about what nonprofits have done with mapping technologies on the <a href="http://earth.google.com/outreach/index.html">Google Earth Outreach</a> website.</p>
<p><span>Posted by Tanya Birch, Google Earth Outreach</span>
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		<title>From DJ to DJ: Glen Traeger International Tour</title>
		<link>http://www.esheled.com/2012/02/from-dj-to-dj-glen-traeger-international-tour/</link>
		<comments>http://www.esheled.com/2012/02/from-dj-to-dj-glen-traeger-international-tour/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:56 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

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		<description><![CDATA[Glen Traeger, DJ and creator of Glen Traeger DJ Associates, launches International tour, consisting of the world’s most ‘in’ DJ’s. The tour will cover America, from coast to coast, and travel abroad to fifty six different countries. Having recently launched the Glen Traeger DJ Associates group, Glen Traeger has connected various DJ’s from around the [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Glen Traeger, DJ and creator of Glen Traeger DJ Associates, launches International tour, consisting of the world’s most ‘in’ DJ’s. The tour will cover America, from coast to coast, and travel abroad to fifty six different countries.</span></b></i></p>
<p><span>Having recently launched the Glen Traeger DJ Associates group, Glen Traeger has connected various DJ’s from around the world, and thus alluded to the creation of some of today’s most popular mixes. The group has attracted fans from around the world, all eager to listen to the newest mixes by the DJ’s. As a result, there has been a high demand for the group to go on tour. </span></p>
<p><span>“This is exactly what our group needs. Launching a tour is the perfect way to expand our brand, as well as bring together people from around the world. Our new music will revolutionize history, since it incorporates almost every culture into one brilliant piece. Through this, two people who once had nothing in common will share a mutual liking. The tour will expand our horizons, and introduce our brand to an entirely new clientele. We are all very excited for it.” says creator of Glen Traeger DJ Associates and Head DJ of ‘GT Spring T’ Glen Traeger. </span></p>
<p><span>This march, all Glen Traeger DJ Associates members will perform live, and together, in clubs around the world. The tour will be called “GT Spring T” and will take place in over 50 countries. Its will begin in New York City on the first of march, and end on the 30th of June in Japan. The group has been working on mixes consisting of all of their music compiled into one track. Enterance fees will be as low as 50 dollars and as high as 200 depending on the place and evening. All participants will receive a free Mp3 of the new track, as well as Glen Traeger memorabilia. </span></p>
<p><span>“The tour is going to be epic. All the DJs involved are extremely looking forward and it is undoubtedly going to lead to a breakthrough in dance music as we know it. We created mixes where beats from mainstream Hip Hop songs was intertwined with ethnic Egyptian songs. The mixture of cultures, beats, vocals, and musis is simply phenomenal. This is going to be huge.” says member and DJ of Glen Traeger DJ Associates DJ JordLigh. </span></p>
<p><span>The point of the tour is to bring together our world through music and dance, a common part of every culture. We felt the need to create a common culture for all of us, and spread it around the world. Through this, people can come together and expand their horizons, by introducing themselves to new music and dance styles. The tour will use mixes collaborated by fifty three different DJ’s at the Glen Traeger DJ Associates headquarters in NYC. </span></p>
<p><span>To create their mixes the DJ’s used state of the art equipment, located at the Glen Traeger DJ Associates Madison Avenue facility, and even incorporated songs in thirty three different languages. The collaboration of artists, DJs, and popular beats has allowed the group to create music that is simply unparalleled and very unique. </span></p>
<p><b><span>More About Glen Traeger</span></b><br /><span>Glen Traeger was born in New York, and grew up loving New York City night life. Mentored by DJ AM himself, Traeger learned the most interesting tricks in the business. He spins tracks that are innovative, and he has signature renowned mixes. Traeger has most recently redefined New York City nightlife by introducing NYC to Electronic and Techno. He has played his mixes in some of the world’s most famous night clubs, and has been the head DJ in various celebrity events.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
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		<title>DJ Glen Traeger Sweeping New York City And Abroad</title>
		<link>http://www.esheled.com/2012/02/dj-glen-traeger-sweeping-new-york-city-and-abroad/</link>
		<comments>http://www.esheled.com/2012/02/dj-glen-traeger-sweeping-new-york-city-and-abroad/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:55 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/dj-glen-traeger-sweeping-new-york-city-and-abroad/</guid>
		<description><![CDATA[Glen Traeger introduces new techno beat To New York City’s finest night clubs. The beat has become a trademark, and has been emulated by various New York City DJ artists around the world. Glen Traeger, a newly introduced DJ to New York, has upped his DJ’ing capabilities by trying something very challenging. Having heard how [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Glen Traeger introduces new techno beat To New York City’s finest night clubs. The beat has become a trademark, and has been emulated by various New York City DJ artists around the world. </span></b></i></p>
<p><span><a href="http://www.glen-traeger.net/" target="_blank">Glen Traeger</a>, a newly introduced DJ to New York, has upped his DJ’ing capabilities by trying something very challenging. Having heard how electronic beats have conquered the international night life, Glen Traeger sought to bring the phenomenon to America. Doing so was very challenging, being that American night clubs tend to stick to mainstream type music. </span></p>
<p><span>Glen Traeger has changed DJ styling, something very uncommon among DJ’s. His transformation from music consisting of many words, to a more beat-based style, has altered his career in many ways. It has enhanced it, for his new style has alluded to his appearance and performance in many famous nightclubs, specifically abroad. It has connected him with DJ’s internationally, with whom Glen Traeger worked with to create incredible mixes. </span></p>
<p><span>Eager to bring the trend to New York, Glen Traeger worked on a mix for over fifty six hours. He created a collabaritative piece, consisting of works from artists and DJ’s from around the world, specifically Brazil and Switzerland. The piece, expected to play for the first time in New York City, was 80% beat and 20% words. Glen Traeger sought to create a mix where people ‘felt’ the music within them, and released their inner dancer. </span></p>
<p><span>First testing it out in Tenjone, located in downtown New York City, DJ Glen Traeger was anxious, and unsure of how the crowd would react to the unconventional DJ styling. Traeger was immediately put at ease as the crowd danced enthusiastically to his music. “The place was incredible, it was as if the Traeger music was inside of me. I felt the beat, and just could not stop dancing. The crowd loved it, and you could tell that people appreciated the different type music.” says Night Life Promoter Ariel Morrow. </span></p>
<p><span>“I was at the opening of Glen Traeger at Tenjone, and I absolutely loved his new mix and style. The crowd was very into it, and I have never seen such an upbeat New York City party. Since I attended the Tenjone event, I have heard Glen Traeger’s mix in other clubs, and even on the radio. It is undoubtedly revolutionizing the music industry.” says Glen Traeger fan and New York City resident Serena Vail. </span></p>
<p><span>January 26 marked the night that New York City nightlife changed towards Glen Traeger’s style. This breakthrough changed the entire New York City clubbing experience for many. The electronic type music has created a more ‘dance club’ atmosphere, and attracted a more diverse spectrum of club goers.</span></p>
<p><span>“I was nervous bringing this style music into the New York City club life, but I am so happy I did. Since that Thursday Evening, various famous DJ’s have come to me, borrowing my mixes and playing it in some of the most upscale New York City parties. Some of which consisted of the hottest celebrities.” says Glen Traeger.</span></p>
<p><span>Electronic music is sweeping the nation, with additions such as Dubstep and Techno. Music has shifted from feeling music from the lyrics to feeling from beat and rhythm. DJ’s around the world are priding themselves on their abilities to mix beats, rather than songs. </span></p>
<p><b><span>More About Glen Traeger</span></b><br /><span>Glen Traeger was born in New York, and grew up loving New York City night life. Mentored by DJ AM himself, Traeger learned the most interesting tricks in the business. He spins tracks that are innovative, and he has signature renowned mixes. Traeger has most recently redefined New York City nightlife by introducing NYC to Electronic and Techno. He has played his mixes in some of the world’s most famous night clubs, and has been the head DJ in various celebrity events.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-3504718195152665296?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Glen Traeger DJ Associates, Tightening the International DJ Spectrum</title>
		<link>http://www.esheled.com/2012/02/glen-traeger-dj-associates-tightening-the-international-dj-spectrum/</link>
		<comments>http://www.esheled.com/2012/02/glen-traeger-dj-associates-tightening-the-international-dj-spectrum/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:55 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/glen-traeger-dj-associates-tightening-the-international-dj-spectrum/</guid>
		<description><![CDATA[Glen Traeger, world renowned DJ has opened up a firm, bringing together, as well as training, DJ’s from around the world. His method and music style is avant-garde but is transforming night life around the world. Recognizing the need for a collaborative firm for DJ’s around the world, Glen Traeger started a firm revolutionizing the [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Glen Traeger, world renowned DJ has opened up a firm, bringing together, as well as training, DJ’s from around the world. His method and music style is avant-garde but is transforming night life around the world.</span></b></i></p>
<p><span>Recognizing the need for a collaborative firm for DJ’s around the world, <a href="http://www.glen-traeger.com/" target="_blank">Glen Traeger</a> started a firm revolutionizing the DJ world as we know it. Until now, DJ’s have been creating mixes of their own, and have never had a platform from which they can share, copy, and change each others music. By coming together, and joining Glen Traeger DJ associates, DJ’s from around the world are now able to revolutionize their beats, transforming night life forever. </span></p>
<p><span>Glen Traeger DJ Associates has opened an office in New York City’s Madison Avenue, where DJ’s from around the world create mixes together. By creating the mixes together, DJ’s can create rhythems and mixes, like no other. The firm has seen a tremendous increase in clientele, and even has its music on ITunes Pod-casts. The mixes are both mainstream music, as well as Techno and Electronic.</span></p>
<p><span>The Glen Traeger DJ Associates facility is aesthetically pleasing, and is filled with the latest DJ equipment and technologies. The equipment can be accessed by any member of the Glen Traeger DJ associates group. The equipment and mentoring available at the Glen Traeger DJ Associates facility provides DJ ‘s with mentors, giving them the chance to enhance their mixing capabilities.</span></p>
<p><span>Glen Traeger Associates is currently working on the building of their new website, which will expand their spectrum even more. The firm now consists of fifty different DJ’s from around the world, bringing together their music in thirty three different languages. The collaboration of DJ’s has expanded the horizons of many international singers, who are now recognizable and played for people around the world.</span></p>
<p><span>Beats are revolutionized, for Glen Traeger DJ Associates has alluded to the intertwining of many DJ minds creating one masterpiece. Since its inception, on February 1st, Glen Traeger DJ Associates has raked in large profits, from both memberships of various DJ’s and fans whom purchase the music tracks.</span></p>
<p><span>“I never expected it to be this successful. My idea was simply to create a platform, as well as a meeting place, where different DJ’s can share their ideas and mix their distinguishable beats and make one incredible mix. I also sought to create a database where different DJ’s from around the world can share their music, and comment on eachothers mixes. I also thought it would be a great way to enliven the International music scene, because through this firm, International songs and mixes would be recognized around the world and thus on a wider spectrum.” says Glen Traeger, creator of Glen Traeger DJ Associates.</span></p>
<p><span>“Since I joined Glen Traeger DJ Associates, my clientele, as well as mixing capabilities have enhanced tremendously. The firm hooked me up with club owners, and even set me up on an international tour. I worked closely with one DJ, originally from Sweden, to create a mind blowing mix that was actually played in the background of a TV episode.” says DJ and Glen Traeger DJ Associates member DJ Jicamo. </span></p>
<p><span>Started by Glen Traeger, a world famous American DJ, Glen Traeger DJ Associates is the first collaborative DJ platform, tightening the distance between existing DJ’s allowing them to share, alter, and create music. Tracks mixed in Glen Traeger DJ Associates have been played in the most famous parties around the world. This firm has created the first ever DJ media platform, making amazing tracks available to anyone and everyone.</span></p>
<p><b><span>More About Glen Traeger</span></b><br /><span>Glen Traeger was born in New York, and grew up loving New York City night life. Mentored by DJ AM himself, Traeger learned the most interesting tricks in the business. He spins tracks that are innovative, and he has signature renowned mixes. Traeger has most recently redefined New York City nightlife by introducing NYC to Electronic and Techno. He has played his mixes in some of the world’s most famous night clubs, and has been the head DJ in various celebrity events.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-3749890172534949125?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Glen Traeger Orchestra Performs in Las Vegas at The Wynn Hotel’s Largest Week Of Events</title>
		<link>http://www.esheled.com/2012/02/glen-traeger-orchestra-performs-in-las-vegas-at-the-wynn-hotels-largest-week-of-events/</link>
		<comments>http://www.esheled.com/2012/02/glen-traeger-orchestra-performs-in-las-vegas-at-the-wynn-hotels-largest-week-of-events/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:54 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/glen-traeger-orchestra-performs-in-las-vegas-at-the-wynn-hotels-largest-week-of-events/</guid>
		<description><![CDATA[Glen Traeger Orchestra, famous nationwide played at the Wynn Hotel opening party &#38; creates an interactive, dance – party atmosphere for 1000+ attendees. The first mega-casino hotel to open on the Las Vegas strip in years, the Wynn Hotel called its opening party a ‘World Premiere’. The event was planned by the countries most sought [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Glen Traeger Orchestra, famous nationwide played at the Wynn Hotel opening party &amp; creates an interactive, dance – party atmosphere for 1000+ attendees.</span></b></i></p>
<p><span>The first mega-casino hotel to open on the Las Vegas strip in years, the Wynn Hotel called its opening party a ‘World Premiere’. The event was planned by the countries most sought out party planning professionals, and invited some of the world’s wealthiest celebrities and individuals. The <a href="http://www.youtube.com/watch?v=EsF6EISrTec" target="_blank">Glen Traeger Orchestra</a> was hired as the musical form of entertainment for the extravaganza, and helped make the party the ‘event of the century’.</span></p>
<p><span>Glen Traeger Orchestra’s performance at the Wynn Hotel, Las Vegas alluded to a high demand in the orchestra’s services. The success of the one weekend full of events and entertainment, yielded further success for the orchestra. “My recipe for success is very simple. I assembled my orchestra by recruiting the most talented musicians, vocalists, and performers. These highly-acclaimed individuals have appeared and recorded worldwide with artists such as Beyonce, Janet Jackson, Whitney Houston, R Kelly, Destiny’s Child, Earth Wind and Fire, Mariah Carey, Aretha Franklin, Patty LaBelle, Ramsey Lewis, Barry Manilow, Michael McDonald and many others! There is nobody else that does what we do. We are totally unique. The Glen Traeger Orchestra set a new standard for high energy musical performances,” says Glen Traeger, Founder of Glen Traeger Orchestra. It is from this event that the orchestra landed its renowned reputation as ‘The Ultimate Party Band’.</span></p>
<p><span>Throughout the opening weekend, Glen Traeger Orchestra performed several events in the hotel. In collaboration with the Kitchen and Restaurant Foundation, Glen Traeger Orchestra performed for celebrities, event attendees and hotel guests. Hotel guests, some of which are celebrities, were reported to have been dancing and greatly enjoying themselves. Many of the guests, including event photographer, sent letters to Glen Traeger Orchestra expressing their thanks and appreciation for their services. One fan described the night as “A true dream”. The orchestra interacted with the crowd, and had everyone on their feet dancing to the wonderfully played music. I haven’t enjoyed myself like that in years. While the ‘World Premiere Wynn Hotel’ event was the largest and the Wynn’s first collaboration with Glen Traeger Orchestra, it certainly will not be the last. Since the opening event, Glen Traeger Orchestra, originally from Chicago, flew to Vegas to perform at many more Las Vegas events. These incredibly polished and cutting edge performances put ‘The Glen Traeger Orchestra” in high demand and yielded many Wynn Hotel guests and staff requesting another “Glen Traeger Orchestra” musical experience.</span></p>
<p><span>Keith Henderson, Glen Traeger Orchestra lead guitarist and formerly R. Kelly’s musical director and Glen Traeger’s bassist Ron Hall, directed the Las Vegas event. Their association with Glen Traeger is a bond lasting over 12 years. Keith Henderson and Ron Hall, recorded all of the guitar and bass parts to the Grammy Award winning dance re-mix, “Crazy in Love” with Beyonce and producer Maurice Joshua.</span><br /><span>“I am grateful to all my musicians. Their talent, knowledge, and sheer motivation to succeed which has clearly made my orchestra what it is today”.</span></p>
<p><span>The Las Vegas event became a turning point for the Glen Traeger Orchestra, and has yielded a tremendous influx in bookings for the Orchestra. Besides performing at the Wynn Hotel World Premiere event, Glen Traeger Orchestra has been hired by companies such as General Motors, Hershey Chocolate, Purdue Farms, American Diabetes, Bristol Meyers, Harley Davidson, McDonalds, Smith Barney, 3-M Corporation, Advocate Health Care and many others.</span></p>
<p><b><span>More About Glen Traeger Orchestra</span></b><br /><span>Founded 12 years ago, Glen Traeger Orchestra takes a very innovative approach to orchestrating events and music. All Glen Traeger Orchestra members have excelled in the music industry and have appeared and recorded worldwide with well-known artists such as Beyonce, R Kelly, Whitney Houston, Janet Jackson, Mariah Carey, Barry Manilow, Michael McDonald, Aretha Franklin, Destiny’s Child, Earth, Wind and Fire, Ramsey Lewis and many others. The collaboration of the different style artists creates a unique group composition, that is simply unparalleled. The Glen Traeger Orchestra consistently impresses and excites audiences at weddings, corporate events, private parties, country clubs, galas and top-class venues all over the world. Glen Traeger believes that good music is a reflection of one’s soul, and his motive is to create an atmosphere simply for all guests to connect and truly have a wonderful and unique musical experience that they will always remember.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-7747863421987196644?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Glen Traeger Orchestra Helps Fight Cancer</title>
		<link>http://www.esheled.com/2012/02/glen-traeger-orchestra-helps-fight-cancer/</link>
		<comments>http://www.esheled.com/2012/02/glen-traeger-orchestra-helps-fight-cancer/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:53 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/glen-traeger-orchestra-helps-fight-cancer/</guid>
		<description><![CDATA[Glen Traeger Orchestra was selected to play at Advocate Lutheran General Hospital’s 2011 Gala, raising over $250,000 towards medical advancements and breakthrough cancer care. Glen Traeger Orchestra has attendees dancing the night away. Advocate Lutheran General Hospital, located in Park Ridge Illinois, planned its tremendous fundraiser to raise funds to support the Lutheran General Oncology [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Glen Traeger Orchestra was selected to play at Advocate Lutheran General Hospital’s 2011 Gala, raising over $250,000 towards medical advancements and breakthrough cancer care. Glen Traeger Orchestra has attendees dancing the night away.</span></b></i></p>
<p><span>Advocate Lutheran General Hospital, located in Park Ridge Illinois, planned its tremendous fundraiser to raise funds to support the Lutheran General Oncology Research and Education Endowment, which has produced medical advancements and breakthrough cancer care.</span></p>
<p><span>Recognizing that every good event needs great music, Advocate Lutheran General Hospital sought to find the most professional and avant-garde orchestra to work with for their November 19th, 2011 event called, “Winner’s Circle Gala: Derby For Life.” Working very closely with Advocate Lutheran General Hospital, Glen Traeger personally prepared a list of songs, artists and genres the gala committee wished to play at the event. At the gala, some of hospitals most prominent physicians were reported to have been dancing to the music, and enjoying the music tremendously.</span></p>
<p><span>Event guests were heard raving about the orchestra saying that they never enjoyed themselves as much as they did the night of the Advocate Lutheran General Hospital benefit. The <a href="http://www.youtube.com/watch?v=_gc7efsNjtQ" target="_blank">Glen Traeger Orchestra</a> played a wonderful mix of music from all decades and genres with incredible feeling and emotion. This type of musical performance gives whole new meaning to events and galas and creates an unparalleled dancing experience for any type of crowd to enjoy. The Advocate Lutheran General Hospital event consisted of over 600 plus guests at The Arlington Racetrack on November 19, 2011 and raised over $250,000 dollars in charity.</span></p>
<p><span>“I am so happy that my orchestra was given the opportunity to participate in such a benevolent endeavor. My band, many of whom have family members and close friends suffering from cancer, found this specific project very dear to their hearts. At the event, Glen Traeger’s music was simply unmatched and easily got the crowd up and dancing throughout the night. I am so proud to be part of such a philanthropic gala. Advocate Lutheran General Hospital does amazing things, and I am very honored to have helped them complete this wonderful endeavor.” says President of Glen Traeger Orchestra, Glen Traeger.</span></p>
<p><b><span>More About Glen Traeger Orchestra</span></b><br /><span>Founded 12 years ago, Glen Traeger Orchestra takes a very innovative approach to orchestrating events and music. All Glen Traeger Orchestra members have excelled in the music industry and have appeared and recorded worldwide with well-known artists such as Beyonce, R Kelly, Whitney Houston, Janet Jackson, Mariah Carey, Barry Manilow, Michael McDonald, Aretha Franklin, Destiny’s Child, Earth, Wind and Fire, Ramsey Lewis and many others. The collaboration of the different style artists creates a unique group composition,that is simply unparalleled. The Glen Traeger Orchestra consistently impresses and excites audiences at weddings, corporate events, private parties, country clubs, galas and top-class venues all over the world. Glen Traeger believes that good music is a reflection of one’s soul, and his motive is to create an atmosphere simply for all guests to connect and truly have a wonderful and unique musical experience that they will always remember.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-6301740631135394635?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Glen Traeger Orchestra Musicians Perform At Don Cornelius’ Last Anniversary Show in Chicago</title>
		<link>http://www.esheled.com/2012/02/glen-traeger-orchestra-musicians-perform-at-don-cornelius-last-anniversary-show-in-chicago/</link>
		<comments>http://www.esheled.com/2012/02/glen-traeger-orchestra-musicians-perform-at-don-cornelius-last-anniversary-show-in-chicago/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:52 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/glen-traeger-orchestra-musicians-perform-at-don-cornelius-last-anniversary-show-in-chicago/</guid>
		<description><![CDATA[Glen Traeger Orchestra musicians and Soul Train united to perform in Chicago’s Millenium Park celebrating Soul Train’s 40th anniversary. Labor Day, Monday September 5, 2011 marked the day of Soul Train’s 40th anniversary celebration. The concert, involving the legendary music television show, “Soul Train” and an incredible grouping of Chicago artists including the members of [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Glen Traeger Orchestra musicians and Soul Train united to perform in Chicago’s Millenium Park celebrating Soul Train’s 40th anniversary.</span></b></i></p>
<p><span>Labor Day, Monday September 5, 2011 marked the day of Soul Train’s 40th anniversary celebration. The concert, involving the legendary music television show, “Soul Train” and an incredible grouping of Chicago artists including the members of The <a href="http://www.linkedin.com/pub/glen-traeger/29/635/197" target="_blank">Glen Traeger Orchestra</a>. In partnership with the Chicago Office of Tourism and Culture, Amtrack hosted Chicago’s party of the century that packed Chicago’s Millenium Park Venue.</span></p>
<p><span>Don Cornelius, the founder and host of Chicago’s very own, “Soul Train”, was the guest of honor as the “Soul Train” musicians and vocalists entertained 20,000 fans throughout the anniversary concert. Glen Traeger’s musicians performed at the event backing up such legendary artists such “The Ice Man Jerry Butler, The Impressions, The Chi Lites, The Emotions, Gene Chandler and others.</span></p>
<p><span>The event marked the ending of a weekend-filled number of events honoring the 40th anniversary. Prior events included the final weekend of the Soul Train Photo Exhibition at Expo 72, press conferences and interviews with the renowned Don Cornelius himself.</span></p>
<p><span>At 6:30 pm on Labor Day eve, thousands of excited fans packed the Jay Pritzker stadium awaiting the big show. By 7:00, performers stepped on the stage to perform one of the most avant-garde musical shows Chicago has ever seen. While the Soul Train’s artists sang and performed their very most loved and famous numbers, they collaborated with Glen Traeger Orchestra’s musicians, who are some of the most talented artists in the country, alluding to an interactive dancing experience with attendees.</span></p>
<p><span>40th Anniversary Host and Legendary founder of Soul Train, Don Cornelius did not know at the time that this anniversary event would be his last. The talented musician died on February 1st, leaving millions of fans heartbroken. “The event was incredible. It is one I will always remember; I will never forget how enthusiastic the crowd was, and how aesthetically beautiful the stadium was on that night. Moreover, I will never forget Don Cornelius and how he charismatically led the show, entertaining every member of the stadium. I, along with the musicians from my orchestra, send out our condolences to Soul Train for their loss of Don Cornelius. He brought light into any room, and it is a shame that he is no longer with us.” says Founder of Glen Traeger Orchestra, Glen Traeger.</span></p>
<p><b><span>More About Glen Traeger Orchestra</span></b><br /><span>Founded over 12 years ago, Glen Traeger Orchestra takes a very innovative approach to music. All musicians are hired by Glen Traeger himself, and music is their life. All Glen Traeger Orchestra members have excelled in the music industry, many having played with famous artists like Beyonce, R Kelly, Janet Jackson, Barry Manilow, Michael McDonald, Aretha Franklin, Destiny’s Child, Earth, Wind and Fire, Ramsey Lewis and many others.</span><br /><span>The collaboration of the different style artists creates a unique group combining musical talent and arrangements that make events truly spectacular. The Glen Traeger Orchestra consistently impresses and excites audiences at weddings, corporate events, private parties, country clubs, galas and top-class venues all over the world.</span></p>
<p><b><span>More About Glen Traeger</span></b><br /><span>Glen Traeger is known throughout the music and entertainment industry as a musical director, master of ceremonies and event coordinator. Glen’s extensive knowledge and experience within the music industry has enabled him to recruit the most talented musicians and vocalists to perform with his orchestra. Glen Traeger believes that good music is a reflection of one’s soul and Glen Traeger’s musicians and singers are clearly the very best at what they do. The Glen Traeger Orchestra plays everything from Sinatra to Jay Z. No matter what the event, Glen Traeger’s personal touch and approach to music guarantee’s an incredible night of music and entertainment.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-5082049584916410284?l=web-pr.blogspot.com" alt="" /></div>
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		<title>AirBagIt: Direct to Video!</title>
		<link>http://www.esheled.com/2012/02/airbagit-direct-to-video/</link>
		<comments>http://www.esheled.com/2012/02/airbagit-direct-to-video/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:49 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/airbagit-direct-to-video/</guid>
		<description><![CDATA[Mesa, Arizona-based kingpin of aftermarket air-suspension kits AirBagIt.com launches new instructional videos to help do-it-yourselfers install and maintain top-level products. AirBagIt.com’s “truckU” has expanded its virtual campus. A series of new YouTube videos produced by the Mesa, Arizona-based leader in aftermarket air suspension kits hit the digital airwaves this week, instructing gear-heads and other do-it-yourself [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Mesa, Arizona-based kingpin of aftermarket air-suspension kits AirBagIt.com launches new instructional videos to help do-it-yourselfers install and maintain top-level products.</span></b></i></p>
<p><span></span><span>AirBagIt.com’s “truckU” has expanded its virtual campus.</span></p>
<p><span>A series of new YouTube videos produced by the Mesa, Arizona-based leader in aftermarket air suspension kits hit the digital airwaves this week, instructing gear-heads and other do-it-yourself customers how to install and maintain AirBagIt.com’s popular kits and parts. Several new videos discuss proper installation of air-lift suspensions and air struts, while one showcases how AirBagIt.com checks custom-made air shocks for leaks prior to shipping.</span></p>
<p><span>“We’ve always had a lot of fun making these videos, but more importantly, they are extremely informative,” Joe Morrow, AirBagIt.com’s president, said in a company statement released today. “In any industry, even the best products have to be installed properly or they’ll never work right. Our goal here is to help customers who’ve put their trust in us get the most out of their purchases, by ensuring they are using our kits and parts as they were designed to be used.”</span></p>
<p><span>The new videos join several existing “truckU” segments produced by the Arizona retailer. Hosts and mechanics Matt Steele and Bruno Massel walk viewers through several installations and checkpoints, illustrating not only the proper fitting of AirBagIt.com parts but the best methods for maintaining them. </span></p>
<p><span>One new video, “<a href="http://www.youtube.com/watch?v=QrekCkkosYI&amp;feature=related" target="_blank">How to Properly Install AirBagIt.com Air Struts</a>”</span><span>, highlights important steps like properly installing thrust bearings and never overextending shafts. Other new videos show mechanics replacing lesser air struts in a 2008 Toyota Prius</span><span> with an <a href="http://www.youtube.com/watch?v=j32FP5mM0js&amp;feature=related" target="_blank">AirBagIt</a> system and putting an <a href="http://www.youtube.com/watch?v=MD9PmYxbB9s&amp;feature=related" target="_blank">AirBagIt-retrofitted</a> pickup truck through several field tests</span><span>. </span></p>
<p><span>One new “truckU” episode, titled “<a href="http://www.youtube.com/watch?v=wIALqbt-yNU" target="_blank">Air Shock Leak Test</a>”</span></span><span><span>, shows how AirBagIt.com ensures quality by water-testing each custom-built air shock and air strut.</span></p>
<p><span>“We care about quality,” AirBagIt.com President Morrow noted. “That includes making sure our products are in top shape before we send them out to the customer.”</span></p>
<p><span>AirBagIt was initially launched in 1987 as Ratical Tops, a maker of convertible tops for most truck brands. In 1992, it expanded into suspensions and other products and incorporated as AIM Industries, producer of the AirBagIt and Chassis Tech brands. </span></p>
<p><span>During more than two decades of professional service and lofty customer approval, AirBagIt has continued to expand its product lines. In 2002, it received a patent for engineering the first air strut to replace the original MaxPherson strut suspension system – replacing the MacPherson’s coil spring-suspension with a dynamic air-bag suspension. </span></p>
<p><span>“We’ve always been about innovation,” Morrow noted. “But in our world, which is filled with weekend warrior-type do-it-yourself mechanics, you can’t just throw new product after new product out there and hope for the best. Our website has always been filled with instructional information on how to install and use these products properly, and that’s exactly what we hope to deliver with our ‘truckU’ videos – instructional information that helps people get the most out of their AirBagIt and Chassis Tech products.”</span></p>
<p><span>For more information on AIM Industries or the AirBagIt and Chassis Tech brands, check out the new videos mentioned above </span><span>call (800) 842-8789.</span></p>
<p><span>“We have literally dozens of products for hot rods, muscle cars, SUVs, tow trucks, lifted trucks and off-road vehicles, both domestic and imported,” Morrow said. “If you need an air-suspension kit or cosmetic improvement to improve your vehicle’s look or performance, AirBagIt.com has what you’re looking for. One look at our new videos or one visit to our website shows we know what we’re doing – and we can help you understand what you’re doing, too.” </span></p>
<p><b><span>About AirBagIt</span></b><br /><span>AirBagIt has been the leader of aftermarket air-suspension kits since 1992. Along with the Chassis Tech line of products, AirBagit offers a full line of suspension kits, spindles, 4Link kits, air-lift suspensions, lowering kits, lambo doors, train horns and more. The Mesa, Arizona-based retailer ships over 600 packages daily and offers a full warranty on all non-electrical parts for as long as the buyer owns them (plus a 90-day warranty on electrical parts), as well as a 100-percent refund for unused parts returned within 30 days of purchase.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-7188195163283965837?l=web-pr.blogspot.com" alt="" /></div>
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		<title>AirBagIt: ‘Knowledge’ is Power</title>
		<link>http://www.esheled.com/2012/02/airbagit-knowledge-is-power/</link>
		<comments>http://www.esheled.com/2012/02/airbagit-knowledge-is-power/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:49 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/airbagit-knowledge-is-power/</guid>
		<description><![CDATA[Arizona-based subsidiary of AIM Industries and producer of the popular Chassis Tech line launches new online database, hoping “Knowledge Base 101” will help customers get more out of AirBagIt’s topflight products. AirBagIt has launched a new online educational forum to help customers get the most out of the air-lift suspensions, lowering kits and other products [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Arizona-based subsidiary of AIM Industries and producer of the popular Chassis Tech line launches new online database, hoping “Knowledge Base 101” will help customers get more out of AirBagIt’s topflight products.</span></b></i></p>
<p><span></span><span><a href="http://www.youtube.com/watch?v=qJN1LRvWalA" target="_blank">AirBagIt</a> has launched a new online educational forum to help customers get the most out of the air-lift suspensions, lowering kits and other products offered by AirBagIt and Chassis Tech.</span></p>
<p><span>Borrowing the old clothing retailer’s slogan that “an educated consumer is our best customer,” Mesa, Arizona-based AirBagIt.com’s “Knowledge Base 101” – which debuted this week – is filled with definitions and directions designed specifically to help AirBagIt customers understand how to install and test their new parts, and get them to perform at optimum levels.</span></p>
<p><span>“Even the very best products have to be installed properly, or they’ll never work right,” Joe Morrow, president of AirBagIt.com, said in a press statement issued today. “That goes for products in any industry, anywhere in the world. We designed ‘Knowledge Base 101’ to help customers get the most out of their purchases by ensuring they use our kits and parts exactly as they were designed to be used.”</span></p>
<p><span>“Knowledge Base 101” is the latest addition to an AirBagIt.com website that overflows with product information, photographs, video samples and client testimonials extolling the virtues of the AirBagIt and Chassis Tech brands, which are both sold under the auspices of AIM Industries.</span></p>
<p><span>Among other entries, visitors will find expanded definitions and instructions pertaining to air bags and springs, tow kits, air struts, air shocks, lambo doors, leveling kits, spindles, convertible truck kits and air cylinders, among the nearly three-dozen products and product lines featured in the “Knowledge 101” database. Each “Knowledge 101” page includes numerous photos of the product(s) being discussed, simplified explanations of how the products affect vehicle operation and answers to common questions, such as “What size air spring should I use?” and “How do towing kits work?”</span></p>
<p><span>Visitors can also use “Knowledge Base 101” to learn about AirBagIt.com’s 100-percent Customer Satisfaction Policy, including a lifetime warranty on all non-electrical parts and a 90-day warranty on all electrical parts, among other customer-first commitments. </span></p>
<p><span>“Our Satisfaction Policy is just as important as any part or kit we sell,” AirBagIt President Morrow noted. “We want our current and future customers to know that we trust our products so much, we’re willing to back them up with this special policy. AirBagIt and Chassis Tech have always worked hard to offer the highest-quality products, and we always will.”</span></p>
<p><span>AirBagIt initially launched in 1987 as Ratical Tops, a maker of convertible tops for most truck brands. In 1992, it expanded to include suspensions and other products and incorporated as AIM Industries, producer of the AirBagIt and Chassis Tech brands. </span></p>
<p><span>AirBagIt has continued to expand its product lines during more than two decades of professional service and high customer ratings. It received a patent in 2002 for engineering the first air strut to replace the original MaxPherson strut suspension system – replacing the MacPherson’s coil spring-suspension with a cutting-edge air-bag suspension. </span></p>
<p><span>“AirBagIt has always been about innovation,” Morrow noted. “That’s how we grew from those humble beginnings at Ratical Tops to the global leader in air-suspension kits. But you can’t just throw new products out there and hope that the weekend-warrior, do-it-yourself mechanic completely understands them.</span></p>
<p><span>“Our website has always been filled with instructional information on how to install and use these products properly,” the AirBagIt president added. “We’re just expanding on that with ‘Knowledge Base 101,’ and helping people get the most out of their AirBagIt and Chassis Tech products.”</span></p>
<p><span>For more information on AIM Industries or the AirBagIt and Chassis Tech brands </span><span>call (800) 842-8789.</span></p>
<p><span>“We have dozens of products for tow trucks, SUVs, muscle cars, hot rods, off-road vehicles and lifted trucks, domestic and imported alike,” Morrow said. “If you need an air-suspension kit to improve your vehicle’s look or performance, AirBagIt.com has what you’re looking for. And now, thanks to ‘Knowledge Base 101,’ you’ll understand better how to use it!”</span></p>
<p><b><span>About AirBagIt</span></b><br /><span>AirBagIt has been the leader of aftermarket air-suspension kits since 1992. Along with the Chassis Tech line of products, AirBagIt offers a full line of suspension kits, air-lift suspensions, lowering kits, spindles, lambo doors, 4Link kits, train horns and more. The Mesa, Arizona-based retailer ships over 600 packages per day and offers a 100-percent refund for unused parts returned within 30 days of purchase, plus a full warranty on all non-electrical parts for as long as the buyer owns them (and a 90-day warranty on all electrical parts).</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-6938153819912695941?l=web-pr.blogspot.com" alt="" /></div>
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		<title>AirBagIt: When It’s Time to Tow, It’s What You Know</title>
		<link>http://www.esheled.com/2012/02/airbagit-when-its-time-to-tow-its-what-you-know/</link>
		<comments>http://www.esheled.com/2012/02/airbagit-when-its-time-to-tow-its-what-you-know/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:46 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/airbagit-when-its-time-to-tow-its-what-you-know/</guid>
		<description><![CDATA[Leading provider of aftermarket air-suspension and towing kits AirBagIt.com backs up “Knowledge Base 101” launch with special tutorials on towing kits. AirBagIt has launched a new online educational forum designed specifically to help customers understand the technically intricate world of towing kits. Alongside its new, trendsetting “Knowledge Base 101” – which overflows with definitions and [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Leading provider of aftermarket air-suspension and towing kits AirBagIt.com backs up “Knowledge Base 101” launch with special tutorials on towing kits. </span></b></i></p>
<p><span></span><span><a href="http://www.facebook.com/airbagsuspension" target="_blank">AirBagIt</a> has launched a new online educational forum designed specifically to help customers understand the technically intricate world of towing kits.</span></p>
<p><span>Alongside its new, trendsetting “Knowledge Base 101” – which overflows with definitions and directions designed to help customers understand their new parts and get them to perform optimally – AirBagIt.com this week premiered its specialized “Towing Kits Knowledge Base,” an in-depth exploration of towing kit installations and procedures.</span></p>
<p><span>“In any industry, on any level, even the best products have to be installed properly, or they’ll never work,” Joe Morrow, president of AirBagIt.com, said in a press statement issued today. “That means truly understanding every part’s purpose and functionality before you even attempt to plug it in. We designed the ‘Towing Kits Knowledge Base’ to give customers that exacting level of detail and wisdom, so they’ll be able to install our towing kits and get the best possible use out of them.”</span></p>
<p><span>The “Towing Kits Knowledge Base” includes numerous photographs, cautionary tales about installation mishaps and one-on-one comparisons between customizable AirBagIt.com products and competitors’ one-size-fits-all kits. Among other things, the database explains why it may be worth the time and effort to relocate exhaust or shock absorbers, why simply installing air springs on a truck won’t necessarily make it run smoother and how AirBagIt.com’s advanced Inboard Towing Kit installs inside the frame and over the axle, requiring only 30 PSI to lift (as opposed to 120 PSI with other brands) and still riding smooth.</span></p>
<p><span>Visitors will also find links to Off-Road Magazine and 8-Luds Magazine articles on AirBagIt’s exclusive 4Link and Fifth-Wheel towing kits, real-life customer testimonials, customer videos showing the AirBagIt towing kits in action and more.</span></p>
<p><span>“We covered just about every part and product we carry in our ‘Knowledge Base 101,’ but we thought it was important to offer some additional knowledge when it comes to our towing kits,” AirBagIt President Morrow noted. “Towing kits are among our most popular products, and we want our current and future customers to know exactly what sets them apart – and to understand that proper installation and maintenance is absolutely critical to their performance.” </span></p>
<p><span>AirBagIt launched in 1987 as Ratical Tops, a maker of convertible tops for the popular truck brands of the day. In 1992, the company expanded its product lines to include air-suspension systems and other products. It incorporated that year as AIM Industries, producer of the AirBagIt and Chassis Tech brands. </span></p>
<p><span>AirBagIt has continued to expand its product lines – and topflight services, such as the “Knowledge Base 101” and “Towing Kits Knowledge Base” – during more than two decades of professional service. It received a patent in 2002 for engineering the first air strut to replace the original MaxPherson strut suspension system, replacing the MacPherson’s coil spring-suspension with an air-bag suspension. </span></p>
<p><span>“We’ve always been about innovation,” Morrow noted. “That’s how we grew from those humble beginnings at Ratical Tops to the global leader in air-suspension kits. But AirBagIt is also about superior customer service. You can’t just throw products out there and hope home mechanics understand them, so we offer these special databases to help our customers understand the best ways to get the most out of AirBagIt and Chassis Tech products.”</span></p>
<p><span>For more information on AIM Industries or the AirBagIt and Chassis Tech brands </span><span>call (800) 842-8789.</span></p>
<p><span>“If you need an air-suspension kit, a towing kit, a lambo door or other products to improve your vehicle’s look or performance, AirBagIt.com has what you’re looking for,” Morrow said. “And now, thanks to great innovations like the ‘Towing Kits Knowledge Base,’ even amateur mechanics can better understand our products!”</span></p>
<p><b><span>About AirBagIt</span></b><br /><span>AirBagIt has been the leader of aftermarket air-suspension kits since 1992. Along with the Chassis Tech line of products, AirBagit offers a full line of suspension kits, tow kits, spindles, lambo doors, 4Link kits, train horns and more. The Mesa, Arizona-based retailer ships over 3,000 packages each week and offers a 100-percent refund for unused parts returned within 30 days of purchase, plus a full warranty on all non-electrical parts for as long as the buyer owns them (and a 90-day warranty on all electrical parts).</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-6166542455922067688?l=web-pr.blogspot.com" alt="" /></div>
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		<title>AirBagIt Expands Air Bag Kits Product Line</title>
		<link>http://www.esheled.com/2012/02/airbagit-expands-air-bag-kits-product-line/</link>
		<comments>http://www.esheled.com/2012/02/airbagit-expands-air-bag-kits-product-line/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:45 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/airbagit-expands-air-bag-kits-product-line/</guid>
		<description><![CDATA[Mesa, Arizona-based kingpin of aftermarket air-suspension kits AirBagIt.com complements industry-leading line with new rear-only and motorcycle air kits. Never one to rest on its laurels, AirBagIt this week expanded its industry-leading line of air suspension kits with a host of new additions. Already famous for its front, back and side-to-side (FBSS) air kits for hot [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Mesa, Arizona-based kingpin of aftermarket air-suspension kits AirBagIt.com complements industry-leading line with new rear-only and motorcycle air kits. </span></b></i></p>
<p><span></span><span>Never one to rest on its laurels, <a href="http://airbagit.blogspot.com/" target="_blank">AirBagIt</a> this week expanded its industry-leading line of air suspension kits with a host of new additions.</span></p>
<p><span>Already famous for its front, back and side-to-side (FBSS) air kits for hot rods, muscle cars and every automobile make from BMW and Cadillac to Renault and Volkswagen, Mesa, Arizona-based AirBagIt.com has introduced a new line of rear-only air-suspension kits and a line of air-suspension systems to replace stock shafts on motorcycles.</span></p>
<p><span>“We’re extremely excited about these new product offerings,” Joe Morrow, AirBagIt.com president, said in a press statement issued today. “We’ve taken a lot of pride in being able to offer the best products to customers who drive a wide array of makes and models, and creating new products that expand our vehicle types and focus our abilities in such smart ways is really satisfying.”</span></p>
<p><span>AirBagIt has debuted a series of rear-only air-suspension kits for use on domestic and foreign makes including Acura, Alfa Romeo, Audi, Buick, Chevrolet, Chrysler, Ford, Honda, Hyundai, Infiniti, Isuzu, Jaguar, Lincoln, Mercedes, Mercury, Pontiac, Saab, Saturn, Volvo and others. The company has also introduced rear-only air-suspension kits for use with eco-friendly Smart Cars.</span></p>
<p><span>The new line of factory-quality air-suspension motorcycle systems will raise or lower a bike from 1 to 4 inches. Each system includes air cylinders, compressors, check valves, gauges, electric switches, dump switches, air lines and fittings, with an optional wireless remote. The motorcycle systems fit all 1987 or newer Harley Davidson “Softail” models and are also available for many Yamaha, Honda, Kawasaki and Susuki models, according to the AirBagIt.com press statement.</span></p>
<p><span>“We would never just throw new products out there without making sure they are up to our high standards,” noted AirBagIt.com President Morrow. “The fact that we have been able to increase our product line so dramatically is a true testament to our designers, engineers and mechanics, and to the power of relentless testing.” </span></p>
<p><span>AirBagIt initially launched in 1987 as Ratical Tops, a maker of convertible tops for most truck brands of the day. In 1992, the company expanded to offer suspensions and other products and incorporated as AIM Industries, the producer of the AirBagIt and Chassis Tech brands. </span></p>
<p><span>The introduction of the rear-only and motorcycle air-suspension kits is just the latest innovation to debut over the last two decades under the AirBagIt or Chassis Tech brand. In 2002, AirBagIt received a patent for engineering the first air strut to replace the original MaxPherson strut suspension system – replacing the MacPherson’s coil spring-suspension with a radical air-bag suspension. </span></p>
<p><span>“We’ve always been about innovation, because that’s how you stay on top,” Morrow noted. “Nobody anoints you the global leader in air-suspension kits or anything else … you have to work hard for that kind of recognition, and that’s precisely what AirBagIt.com has done. </span></p>
<p><span>“These new products are terrific, but in a way they’re not new at all,” he added. “AirBagIt has always looked to break the mold and offer newer, better products.”</span></p>
<p><span>For more information on AIM Industries or the AirBagIt and Chassis Tech brands</span><span> call (800) 842-8789.</span></p>
<p><span>“Over the years, we’ve come up with dozens of products for muscle cars, hot rods, tow trucks, off-road vehicles and SUVs,” Morrow said. “And now we’re breaking new ground with our customized motorcycle air-suspension kits and our very focused rear-only systems. That’s why only AirBagIt can say that if you need an air-suspension kit to improve your vehicle’s look or performance, we definitely have what you’re looking for!”</span></p>
<p><b><span>About AirBagIt</span></b><br /><span>AirBagIt.com has been the leader of aftermarket air-suspension kits since 1992. Along with the Chassis Tech line of products, AirBagit offers a full line of suspension kits, air-lift suspensions, lowering kits, spindles, lambo doors, 4Link kits, rear-only kits, motorcycle air-lift kits and more. The Mesa, Arizona-based retailer ships over 600 packages per day and offers a 100-percent refund for unused parts returned within 30 days of purchase, plus a full warranty on all non-electrical purchased parts for as long as the buyer owns them (and a 90-day warranty on all electrical parts).</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-6041378677517465466?l=web-pr.blogspot.com" alt="" /></div>
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		<title>AirBagIt: How Low Can You Go?</title>
		<link>http://www.esheled.com/2012/02/airbagit-how-low-can-you-go/</link>
		<comments>http://www.esheled.com/2012/02/airbagit-how-low-can-you-go/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:42 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/airbagit-how-low-can-you-go/</guid>
		<description><![CDATA[Auto enthusiasts can now get lower than ever, as Mesa, Arizona-based AirBagIt.com expands industry-leading line of vehicle lowering and leveling kits. AirBagIt continued more than two decades of innovation this week by expanding its industry-leading line of vehicle lowering kits. Already famous for its world-class lowering control arms, lowering shocks and C-notch kits, Mesa, Arizona-based [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Auto enthusiasts can now get lower than ever, as Mesa, Arizona-based AirBagIt.com expands industry-leading line of vehicle lowering and leveling kits. </span></b></i></p>
<p><span></span><span><a href="http://www.facebook.com/airbagsuspension" target="_blank">AirBagIt</a> continued more than two decades of innovation this week by expanding its industry-leading line of vehicle lowering kits.</span></p>
<p><span>Already famous for its world-class lowering control arms, lowering shocks and C-notch kits, Mesa, Arizona-based AirBagIt.com has debuted a new series of coils spring lowering kits for both cars and trucks and expanded its trendsetting selection of leveling kits to include vehicles produced by a host of foreign makers, including Mazda and Isuzu.</span></p>
<p><span>“These are really exciting developments for us,” Joe Morrow, AirBagIt.com president, said in a press statement issued today. “We’ve always been proud to offer the best products to customers who drive a wide array of makes and models, and creating new products that expand our performance abilities – and increase the number of makes and models we can improve – is really something to be proud of.”</span></p>
<p><span>AirBagIt’s coil spring lowering kits are specially designed to lower the stance of a car or track without negatively affecting performance. The new kits join an existing product line including axle flip kits, lowering block kits, lowering hangers, lowering leaf springs, shock extenders and more. They are customizable to Mazda, Dodge, Chevrolet, Toyota and Ford trucks, and cars by Subaru, Volkswagen, Ford, Hyundai, Chrysler, BMW, Mercury and numerous other makers.</span></p>
<p><span>In addition to leveling kits that have proved popular among Ford, Lincoln, Chevrolet, Hummer and Jeep owners, AirBagIt is now offering leveling kits for vehicles made by Toyota, Nissan and other foreign manufacturers. </span></p>
<p><span>“The fact that we’ve been able to increase our product lines like this is all about our designers, engineers and mechanics,” AirBagIt.com President Morrow said. “Of course, we would never release new products without making sure they met our very high standards, so these announcements are also a tip of the hat to clever thinking and relentless testing.”  </span></p>
<p><span>AirBagIt launched in 1987 as Ratical Tops, a maker of convertible tops for the popular truck brands of the day. In 1992, the company expanded its product lines to include air-suspension systems and other products. It incorporated that year as AIM Industries, producer of the AirBagIt and Chassis Tech brands. </span></p>
<p><span>The new coil spring lowering kits and leveling kits are just the latest innovations to be introduced by AirBagIt and Chassis Tech over the past two decades. In 2002, AirBagIt received a patent for engineering the first air strut to replace the original MaxPherson strut suspension system – replacing the MacPherson’s coil spring suspension with a dynamic new air-bag suspension.   </span></p>
<p><span>“Constant reinvention and dedication to excellence – that’s how you stay on top,” Morro noted. “AirBagIt.com has always been about innovation. In any business, you have to work hard to stay ahead of everybody else, and nobody works harder than our development staff and field mechanics. </span></p>
<p><span>“That’s the sort of single-minded focus you need, if you want other people to say you’re the best,” he added. “And if you ask around, most people who understand the world we work in consider AirBagIt and Chassis Tech to be the best.”</span></p>
<p><span>For more information on AIM Industries or the AirBagIt and Chassis Tech brands call (800) 842-8789.</span></p>
<p><span>“We’re breaking new ground, once again, with these coil spring lowering kits and these state-of-the-art leveling kits, “Morrow said. “It’s innovations like these that allow AirBagIt to tell our customers, ‘If you need a suspension kit to improve your vehicle’s look or performance, we definitely have what you’re looking for!’ And when they buy it from us, they know they’re getting the best, because otherwise we wouldn’t put our name on it.”</span></p>
<p><b><span>About AirBagIt</span></b><br /><span>AirBagIt has been the leader of aftermarket air-suspension kits since 1992. Along with the Chassis Tech line of products, AirBagit offers a full line of suspension kits, spindles, 4Link kits, air-lift suspensions, coil spring lowering kits, lambo doors, leveling kits and more. The Mesa, Arizona-based retailer ships over 600 packages every day and offers a full warranty on all non-electrical parts for as long as the buyer owns them (plus a 90-day warranty on electrical parts), as well as a 100-percent refund for unused parts returned within 30 days of purchase.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-2097924890552859652?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Avant-Garde Teacher Gregory Allen Deese Teaches Soldiers A thing or Two</title>
		<link>http://www.esheled.com/2012/02/avant-garde-teacher-gregory-allen-deese-teaches-soldiers-a-thing-or-two/</link>
		<comments>http://www.esheled.com/2012/02/avant-garde-teacher-gregory-allen-deese-teaches-soldiers-a-thing-or-two/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:41 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/avant-garde-teacher-gregory-allen-deese-teaches-soldiers-a-thing-or-two/</guid>
		<description><![CDATA[Gregory Allen Deese, uses un-traditional style of teaching in Georgia Military College, causing the originally unanimous soldiers to follow their individual paths. Gregory Allen Deese, mentor and philanthropist, teaches in Georgia Military College. His method defies the norms of Military school teaching, and highlights individuality in a conformed military world. Deese uses psychological principles to [...]]]></description>
			<content:encoded><![CDATA[<p><span><b><i><span>Gregory Allen Deese, uses un-traditional style of teaching in Georgia Military College, causing the originally unanimous soldiers to follow their individual paths. </span></i></b></p>
<p><span><a href="http://www.linkedin.com/pub/g-allen-deese/26/8b/a32" target="_blank">Gregory Allen Deese</a>, mentor and philanthropist, teaches in Georgia Military College. His method defies the norms of Military school teaching, and highlights individuality in a conformed military world. Deese uses psychological principles to substantiate his points, and enhance his arguments. While at first, US Military students were taken aback, and even defiant of the course, the avant-garde course ended up yielding extraordinary results.</span></p>
<p><span>Born into a very patriotic family, Gregory Allen Deese, had always had an intense passion for the United States of America and a deep appreciation for the US Army. in 2003, Deese worked in the Army Reserves, and was mobilized for Operation Enduring Freedom. He primarily served as a training instructor and evaluator in support of troops being deployed to combat missions. Deese evaluated and certified unit training, and conducted After Action Reviews. He has also had experience performing S-2 Intelligence Operations, including background checks, security clearances and and operations of technologically advanced radio systems. His experience with the Army Reserves familiarized Gregory Allen Deese with the Military system, and its very uniformed style.</span></p>
<p><span>Having taught soldiers basic combat skills, and radio communication technologies, Deese knew that when teaching military students a very strict formula must be followed. When teaching in Georgia Military School, however, Deese followed a very different protocol. Deese used psychology as a theme throughout his lectures, and focused on each student as an individual. He personally coached and counseled his students, and encouraged them to follow their own paths in within different fields of the military. “My main focus was the students. Its very hard in the military, because individuals suddenly conform in order to be a part of something much larger than themselves. I have an utmost respect for the military, and my innovative teaching style was only to benefit the army as a whole. By encouraging independent thinking, I felt that I was giving my students the tools necessary when dealing with army occurrences.” says Gregory Allen Deese, teacher at the Georgia Military College.</span></p>
<p><span>For over six years, Gregory Allen Deese has worked in the Battalion S-6 department as a LAN/WAN maintainer. His experience has taught him that in a unanimous military world, Independence and self-expression could be one of the most beneficial tools for military performance. “When an individual in the US Army can remove himself from the original way of thought, and use his individualism and personal creativity to solve problems, and strategize, the benefits are endless. That is why I seek to incorporate individuality into my teachings” says Deese.</span></p>
<p><span>“As a military student, I was used to my classes being very structured, and based on technique and performance. Mr. Deese’s class was the only one that focused on each of us as individual beings, and showed us how we can contribute tremendously to something as large as the US Army.” Says Georgia Military College student.</span></p>
<p><b><span>About Gregory Allen Deese</span></b><br /><span>Gregory Allen Deese, was born in Nashville, Tennessee, to a long line of American ancestors. Deese’s father was in the Air Force at Seward Air Force Base, and his family was originally from Greer and Rock Hill South Caroline. He was raised in a home where patriotism was a key element of life, and so patriotism became a part of him. Deese has held several positions in the army, and the army reserves. Gregory Allen Deese has served for the United States army overseas in Germany in the Field Artillery Brigade. He is currently a transportation technology specialist, and has been an Observer Controller Trainer at Fort Gordon and Fort Jackson.</span></span></p>
<p><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-1884822128303227897?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Photographer Gregory Allen Deese Launches Photo Outreach Initiative</title>
		<link>http://www.esheled.com/2012/02/photographer-gregory-allen-deese-launches-photo-outreach-initiative/</link>
		<comments>http://www.esheled.com/2012/02/photographer-gregory-allen-deese-launches-photo-outreach-initiative/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:40 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/photographer-gregory-allen-deese-launches-photo-outreach-initiative/</guid>
		<description><![CDATA[New York City renowned photographer, Gregory Allen Deese, visits retirement center and spends day with elderly, teaching them to use a camera and grasp good shots. Gregory Allen Deese, a New York City photographer who has participated in flash mobs, art galleries, started an initiative involving many photographers in the big city. The photographer, looking [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>New York City renowned photographer, Gregory Allen Deese, visits retirement center and spends day with elderly, teaching them to use a camera and grasp good shots.</span></b></i></p>
<p><span><a href="http://www.linkedin.com/in/gregorydeese" target="_blank">Gregory Allen Deese</a>, a New York City photographer who has participated in flash mobs, art galleries, started an initiative involving many photographers in the big city. The photographer, looking for a philanthropic outlet for his work, started a program where photographers in the area can volunteer their time and talent. </span></p>
<p><span>Calling the program ‘Photo Outreach’, Gregory Allen advertised the first event on many social media platforms. The event was set to take place on Sunday December 11, and involved several retirement centers in the city. Retirement centers are known for having activities for their residents, and so Gregory thought of using his talent to create a fun activity for the old age home residents.</span></p>
<p><span>Gathering ten renowned New York City photographers, Gregory Allen Deese split them up among ten New York City retirement centers. In the retirement centers, the photographers brought several professional Canon cameras, and taught the patients of the center how to use them. The activity took about two hours, and the retirement center residents were reported to have been laughing, smiling, and eager to ask questions. Subsequent to their using of the cameras, the patients of the retirement center entered a ‘black room’ where they saw the print outs of their photos. At its completion, all participants were able to keep their photos.</span></p>
<p><span>“For a while now I’ve been feeling that being a photographer is a one way job, while I can capture happiness I don’t necessarily feel that I cause it. I’ve been looking for a philanthropic outlet for my work for quite some time, and I am so happy I’ve found a way to do so.” says photographer and founder of the Photo Outreach program, Gregory Allen Deese. “I’m so happy to partake in such a program. Giving life to those who unfortunately don’t have so much life left is extremely fulfilling.” says New York City Photographer Yoan Avici.</span></p>
<p><span>“The gentlemen who helped us was so nice. He taught me how to focus in on one item in the picture, and emphasize it using color, and blurring out the background. He took a photo of my husband and I, and it now hangs on top of my bed.” says retirement center resident Estelle Myers. The Photo Outreach program has spread throughout the city and now has as many as fifty six members. Photographers all create innovative events in which they can combine their talent, as well as give back to the community. </span></span>
<div></div>
<div><span><b>About Yoan Avici</b><br />Yoan Avici is an Italian photographer, who moved to New York City just three years ago. Since his move, Avici’s work has been shown in many galleries, and is sold in some of the most lucrative art stores. He is the main choreographer of the ‘flash-flash mob’, and has partook in several other conventional flash mobs. His goal is to bring New Yorkers together through color, imagination, and shared positive experiences.</span></div>
<p><span>&nbsp;</span><span><br /></span><span><b><span>About Gregory Allen Deese</span></b><br /><span>Gregory Allen Deese is a freelance New York City photographer, living in Greenwich Village. He is famous for his photos of New York City, and his work is sold by street vendors throughout the area. His photos usually emphasize one item in a crowded place using color, while blurring the rest. One of his most famous photos illustrates the New York City traffic shown in black and white with one Yellow Taxi cab vividly seen in front. The point of his work is to emphasize the individuality of the people living in a place where it is easy to think that everyone is very much the same.</span></p>
<p><span>For </span><span>more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>.</span><b><span><br /></span></b><span></span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-4955683056525873699?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Gregory Allen Deese Taking Education To The Next Level</title>
		<link>http://www.esheled.com/2012/02/gregory-allen-deese-taking-education-to-the-next-level/</link>
		<comments>http://www.esheled.com/2012/02/gregory-allen-deese-taking-education-to-the-next-level/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 12:06:38 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/gregory-allen-deese-taking-education-to-the-next-level/</guid>
		<description><![CDATA[Gregory Allen Deese, philanthropist, launches historical reenactment organization, now organizing the most ‘go to’ events in South Carolina. Carolina Rifles, Historical Reenactment group, started by Gregory Allen Deese, is sweeping up North Charleston area with his avant-garde show productions. Historical Reenactment, an educational activity where American History is enlivened into a live theatrical performance. Carolina [...]]]></description>
			<content:encoded><![CDATA[<p><span><i><b><span>Gregory Allen Deese, philanthropist, launches historical reenactment organization, now organizing the most ‘go to’ events in South Carolina. </span></b></i></p>
<p><span>Carolina Rifles, Historical Reenactment group, started by <a href="http://www.linkedin.com/pub/g-allen-deese/26/8b/a32" target="_blank">Gregory Allen Deese</a>, is sweeping up North Charleston area with his avant-garde show productions. Historical Reenactment, an educational activity where American History is enlivened into a live theatrical performance. Carolina Rifles, the Historical Reenactment group started by Deese, motive is to educate children in a totally new way. Rather than using actors, Deese chose to use soldiers as entertainers, and together they have been performing throughout the nation. </span></p>
<p><span>“Our members recreate the traditions and non-material culture that cannot be preserved in a glass case in a museum or archive. Our main mission is to honor the Veterans and the Martial traditions of South Carolina. We preserve both relics and military history.” says representative of the historical reenactment group.</span></p>
<p><span>Born into an extremely patriotic family, Gregory Allen Deese had a vision of making South Carolina’s youth have an appreciation for American History the way he did as a child. “When I saw what children were learning in school, it seemed as if history became this boring subject where teachers just spoke and children were expected to listen. I felt that in order to love America, the children needed to feel its’ history and appreciate the land they are living in.” Says Gregory Allen Deese, founder of the North Charleston Historical Reenactment group.</span></p>
<p><span>In early December, the group first performed in Fourt Moultrie, in Charleston, and has since performed in several locations nationwide. Working over 350 hours on the Fourt Moultrie project alone, the group sought to incorporate every crucial aspect of history. The groups main focus is America’s youth, for its main goal is to enhance children’s interest in US history.</span></p>
<p><span>“I watched in amazement, because it felt as if I was brought back to 1776 and was a part of the Issuing of the Declaration of Independence. My son, who came with his 4th grade English class, loved it and for the first time actually enjoyed school!” says North Carolina parent Irving Feldrick.</span></p>
<p><span>This new way of communicating education has been beneficial, and is being emulated by rising historical reenactment groups worldwide. Gregory Allen Deese has gathered hundreds of soldiers, and hundreds of volunteers, and is continuing to work on similar endeavors. </span></p>
<p><b><span>About Gregory Allen Deese</span></b><br /><span>Gregory Allen Deese, was born in Nashville, Tennessee, to a long line of American ancestors. Deese’s father was in the Air Force at Seward Air Force Base, and his family was originally from Greer and Rock Hill South Caroline. He was raised in a home where patriotism was a key element of life, and so patriotism became a part of him. Gregory Deese has held several positions in the army, and the army reserves. Gregory Allen Deese has served for the United States army overseas in Germany in the Field Artillery Brigade. He is currently a transportation technology specialist, and has been an Observer Controller Trainer at Fort Gordon and Fort Jackson.</span></span><br /><span><br /></span><br /><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-8590453104244613234?l=web-pr.blogspot.com" alt="" /></div>
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		<title>All Around Citizen: Gregory Allen Deese</title>
		<link>http://www.esheled.com/2012/02/all-around-citizen-gregory-allen-deese/</link>
		<comments>http://www.esheled.com/2012/02/all-around-citizen-gregory-allen-deese/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 11:05:33 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/all-around-citizen-gregory-allen-deese/</guid>
		<description><![CDATA[Gregory Allen Deese, Trident Technical College honors student, receives the Armed Forces Reserve Medal award for his outstanding service in the army reserves, volunteers for red cross, despite physical constraints.&#160;&#160;A veteran, Gregory Allen Deese, receives Silver AFRM medal for his twenty years in the army reserves. Deese also received the ‘silver hourglass Device’, an addition [...]]]></description>
			<content:encoded><![CDATA[<div><span><i><b>Gregory Allen Deese, Trident Technical College honors student, receives the Armed Forces Reserve Medal award for his outstanding service in the army reserves, volunteers for red cross, despite physical constraints.&nbsp;</b></i></span><br /><span><i><b>&nbsp;</b></i><br />A veteran, <a href="http://www.linkedin.com/pub/g-allen-deese/26/8b/a32" target="_blank">Gregory Allen Deese</a>, receives Silver AFRM medal for his twenty years in the army reserves. Deese also received the ‘silver hourglass Device’, an addition to the AFRM award, in which his original bronze medal was upgraded to the silver version. The medal has existed, and symbolized honor, since 1950. Through, and post, to his many years in the army reserves, Deese has accomplished various notable endeavors. </p>
<p>Providing products and services to Ross Technologies, a military corporation, Gregory Allen Deese has been promoted to defense contractor for the firm. Additionally, the private individual has been working on philanthropic endeavors, and business plans, of his own. Gregory Allen Deese has created an organization in which he helps restore historical landmarks and natural grounds. This reenactment group has also helped create, and restore, historical displays for Fort Moultrie national park in Charleston, South Carolina. Since its inception, Deese’s organization has worked three hundred and fifty hours on the Fort Moultrie project alone. Additionally, the organization has worked on an events this past Spring and Fall; one of which consisting of a historical timeline where soldiers represented every era of United States history. Gregory Allen Deese is also an active member in many nature preservation groups.</p>
<p>“Despite many obstacles, I am proud of my accomplishments and I seek to only do more. It is such a gratifying feeling to give back to my community, as well as to the United States. My patriotism is en-rooted deep within me, and I try to incorporate into many aspects of my daily discourse.” Says Gregory Allen Deese on his accomplishments. </p>
<p>Deese has most recently joined the Red Cross, and has been working as an outreach counselor for them at their Fort Jackson location. “A US army Veteran, having fought in the Vietnam war, I came to the Red Cross in pursuit of medical attention for my dislocated hip, and I was directed to Gregory Deese. He was extremely helpful, and set me up with doctors, and eloquently explained to me the process I would endure. He layed everything out for me really nicely, and even gave me moral support when I needed it. During, and even after, my hip surgery Gregory stayed in touch with me and made sure I was well.” says Red Cross patient Joel Lowden.</p>
<p>Gregory Allen Deese has also been awarded on ‘Deans List’, for his high academic achievements at trident technical college. Despite his physical disability, Gregory Allen Deese has succeeded to become an all around, philanthropic American citizen. His ongoing devotion to America, and his passion for helping strengthen it, has given him the courage to overcome his physical obstacles and achieve his various endeavors.</p>
<p><b>More About Gregory Allen Deese</b><br />Gregory Allen Deese, was born in Nashville, Tennessee, to a long line of American ancestors. Deese’s father was in the Air Force at Seward Air Force Base, and his family was originally from Greer and Rock Hill South Caroline. He was raised in a home where patriotism was a key element of life, and so patriotism became a part of him. Gregory Deese has held several positions in the army, and the army reserves. Gregory Allen Deese has served for the United States army overseas in Germany in the Field Artillery Brigade. He is currently a transportation technology specialist, and has been an Observer Controller Trainer at Fort Gordon and Fort Jackson. </span></div>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-749216619633647278?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Photographers Gregory Allen Deese &amp; Yoan Avici Do Pro Bono Event For 9/11 Survivors</title>
		<link>http://www.esheled.com/2012/02/photographers-gregory-allen-deese-yoan-avici-do-pro-bono-event-for-911-survivors/</link>
		<comments>http://www.esheled.com/2012/02/photographers-gregory-allen-deese-yoan-avici-do-pro-bono-event-for-911-survivors/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 11:05:32 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/photographers-gregory-allen-deese-yoan-avici-do-pro-bono-event-for-911-survivors/</guid>
		<description><![CDATA[Photographers in the New York City area, such as Gregory Allen Deese, reach out to 9/11 victims during the tenth year anniversary, landing them a pro bono winter event.Due to the recent launching of ‘Photo Outreach’, photographers from around the New York City area have been working on various philanthropic projects, intertwining their talent with [...]]]></description>
			<content:encoded><![CDATA[<p><i><b><span><span>Photographers in the New York City area, such as Gregory Allen Deese, reach out to 9/11 victims during the tenth year anniversary, landing them a pro bono winter event.</span></span></b></i><br /><span><br /><span>Due to the recent launching of ‘Photo Outreach’, photographers from around the New York City area have been working on various philanthropic projects, intertwining their talent with charity. In September, the group reached out to 9/11 victims, and their families, offering them one free night of photography services for any upcoming event.</span></p>
<p><span>The group reached out to victims through various social media platforms, as well as fliers. The ‘photo outreach’ group consisting of <a href="http://www.linkedin.com/in/gregorydeese" target="_blank">Gregroy Allen Deese</a> and Yoan Avici, created fliers encouraging 9/11 victims to contact them in regards to free photography services. The group also created a Facebook group, Twitter Profile, and a website. Within two weeks, over 40 different 9/11 victims, and their family members, contacted the group. The 50 ‘Photo Outreach’ photographers each gave up one night in which they would work at an event for these victims.</span></p>
<p><span>Lilly Goldreich, a former wife of a deceased fireman who died saving others on 9/11, hired the ‘photo outreach’ group to work at her daughters’ sweet 16. “we all know economic times are tough, and it was so helpful having that weight lifted over my shoulder when I got free services. My husband, whom this night was dedicated to, would have greatly appreciated it.” says Goldreich. The group worked many other events, such as wounded 9/11 victims’ weddings, Bar Mitzvahs of boys whose fathers died on the tragic day, and even a memorial service for several deceased Long Island victims.</span></p>
<p><span>“It was such a great Idea, and once Gregory told us about it we all were eager to participate. All us photographers, while we love our jobs, feel as if it is a one way job. We may grasp happy moments, but very rarely do we create them. Since the inception of the Photo Outreach program, I’ve been using my talents to create smiles a lot more. “ says New York City photographer Yoan Avici. </span></p>
<p><span>The photo outreach program is looking to expand its horizons, and include photographers from around the world, making it a non-profit international charity. Its’ founders, Gregory Allen Deese, and Yoan Avici, are always looking for new ways to use their photo taking talents to help people in their area. </span></span><br /><span><br />  <b><span>About Yoan Avici</span></b><br />  <span>Yoan Avici is an Italian photographer, who moved to New York City just three years ago. Since his move, Avici’s work has been shown in many galleries, and is sold in some of the most lucrative art stores. He is the main choreographer of the ‘flash-flash mob’, and has partook in several other conventional flash mobs. His goal is to bring New Yorkers together through color, imagination, and shared positive experiences.</span></span><br /><span><span>&nbsp;</span></span><br /><span><b><span>About Gregory Deese</span></b><br /><span>Gregory Deese is a freelance New York City photographer, living in Greenwich Village. He is famous for his photos of New York City, and his work is sold by street vendors throughout the area. His photos usually emphasize one item in a crowded place using color, while blurring the rest. One of his most famous photos illustrates the New York City traffic shown in black and white with one Yellow Taxi cab vividly seen in front. The point of his work is to emphasize the individuality of the people living in a place where it is easy to think that everyone is very much the same.</span></span><br /><span><br /></span><br /><span><span>For more information, interview and image requests contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>.</span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-2257255082332787756?l=web-pr.blogspot.com" alt="" /></div>
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		<title>AirBagIt Adds to its ‘Body’ of Work</title>
		<link>http://www.esheled.com/2012/02/airbagit-adds-to-its-body-of-work/</link>
		<comments>http://www.esheled.com/2012/02/airbagit-adds-to-its-body-of-work/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 11:05:31 +0000</pubDate>
		<dc:creator>Daniel Dean</dc:creator>
				<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/airbagit-adds-to-its-body-of-work/</guid>
		<description><![CDATA[Auto enthusiasts can now enjoy new looks and styles as Mesa, Arizona-based AirBagIt.com expands its selection of skins, lights, mirrors and other customizable body-styling parts. AirBagIt this week debuted several additions to its industry-leading line of hoods, buckets, fenders and other customizable body parts. Already well-known among auto enthusiasts for its selection of cowl induction [...]]]></description>
			<content:encoded><![CDATA[<p><span><b><i><span>Auto enthusiasts can now enjoy new looks and styles as Mesa, Arizona-based AirBagIt.com expands its selection of skins, lights, mirrors and other customizable body-styling parts. </span></i></b></p>
<p><span></span><span><a href="http://airbagit.blogspot.com/" target="_blank">AirBagIt</a> this week debuted several additions to its industry-leading line of hoods, buckets, fenders and other customizable body parts.</span></p>
<p><span>Already well-known among auto enthusiasts for its selection of cowl induction hoods, steel bumpers and light kits, AirBagIt.com has raised the curtain on a host of sharp, new cosmetic improvements for numerous makes and models, including an expanded selection of hood scoops and an all-new line of tailgate cover skins.</span></p>
<p><span>“These new selections are awesome,” Joe Morrow, AirBagIt.com president, said in a press statement issued today. “The AirBagIt and Chassis Tech brands have always been about improving vehicle performance, first and foremost, but we’re car- and truck-lovers, too. We appreciate how important a smart, functional and sexy look is to most owners – so expanding on our selection of customizable body parts is both fun and something to be truly proud of.”</span></p>
<p><span>Joining a very popular line of body parts that already included blue-, silver- and red-flamed stainless chrome rearview mirrors, a wide array of fenders for numerous models, Euro tail lights and a broad selection of brake and taillight kits, AirBagIt.com has introduced new cosmetic products including red, black and chrome six-hole steering wheels, numerous wheel tubs, brushed-aluminum shifter knobs and a host of make- and model-specific products, such as steel light buckets specifically for the 1989-93 and 1994-99 Cadillac Deville. </span></p>
<p><span>Enthusiasts can also check out AirBagIt.com’s new selection of gullwing and lambo door hinges, an assortment of colorful windshield squirters and a spectacular variety of new decals. </span></p>
<p><span>“These innovations to our body-part selections and cosmetic touches will really help our customers personalize their vehicles,” noted AirBagIt.com President Morrow. “Anyone who’s interested in our air-lift suspension kits, our towing kits or our lowering kits is, by definition, an auto enthusiast who probably loves his or her car. These items are like special treats for someone like that: Not only can AirBagIt.com help your vehicle perform at its best, we can help it look its best, too.”</span></p>
<p><span>AirBagIt first launched in 1987 as Ratical Tops, which made convertible tops for most truck brands of the day. In 1992, the company expanded its product lines to include air-suspension systems and other products and incorporated as AIM Industries, producer of the AirBagIt and Chassis Tech brands. </span></p>
<p><span>The new body-part and cosmetic selections are the latest innovations to be introduced by AirBagIt and Chassis Tech over the past two decades. In 2002, AirBagIt received a patent for engineering the first air strut to replace the original MaxPherson strut suspension system, replacing the MacPherson’s coil spring-suspension with a game-changing air-bag suspension.   </span></p>
<p><span>“We’ve always understood the importance of reinvention and dedication to excellence, but come on – cars are supposed to be fun!” Morro noted. “AirBagIt.com has always strived to put the best performance-enhancing products out there, but there’s no denying that for many owners, their ride’s look is as important as its performance. Offering those owners a one-stop opportunity to max out performance and trick out their ride is another reason why AirBagIt.com is the best. And if you ask around, most people who understand this industry consider AirBagIt and Chassis Tech to be the best.”</span></p>
<p><span>For more information on AIM Industries or the AirBagIt and Chassis Tech brands call (800) 842-8789.</span></p>
<p><span>“Most serious owners know where to look for air kits and leveling kits,” Morrow said. “And it’s not like AirBagIt.com never had any good tailgate skins or hood scoops, either. But now we have more – everything enthusiasts want to find to make their car or truck look its best, they’ll find right here.”</span></p>
<p><b><span>About AirBagIt</span></b><br /><span>AirBagIt has been the leader of aftermarket air-suspension kits since 1992. Along with the Chassis Tech line of products, AirBagit offers a full line of air-lift suspensions, lowering kits, leveling kits and more, plus a broad array of body-styling and cosmetic parts and accessories. The Mesa, Arizona-based retailer ships over 12,000 packages monthly and offers a full lifetime warranty on all non-electrical parts (plus a 90-day warranty on electrical parts), as well as a 100-percent refund for unused parts returned within 30 days of purchase.</span></span></p>
<p><span><span>For more information, interview and image request contact <a href="http://www.virtuosonline.com/" target="_blank">VirtuosOnline</a>. </span></span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3248018107635893461-5168216503471660236?l=web-pr.blogspot.com" alt="" /></div>
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		<title>Google+ page stories: North Bowl</title>
		<link>http://www.esheled.com/2012/02/google-page-stories-north-bowl/</link>
		<comments>http://www.esheled.com/2012/02/google-page-stories-north-bowl/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 11:02:10 +0000</pubDate>
		<dc:creator>googlesmallbusiness</dc:creator>
				<category><![CDATA[Google Small Business]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/google-page-stories-north-bowl/</guid>
		<description><![CDATA[Editor’s Note: This is the second in a series of posts about small businesses on Google+ and their tips and tricks for managing a great page. Visit our YouTube channel to see all the videos in this series and join the discussion on the Google+ Your Business page. Recently we introduced you to Best Made [...]]]></description>
			<content:encoded><![CDATA[<p><i><b>Editor’s Note</b>: This is the second in a <a href="http://googlesmb.blogspot.com/search/label/Google+%20stories">series of posts</a> about small businesses on Google+ and their tips and tricks for managing a great page. <a href="http://www.youtube.com/playlist?list=PL33245F774156243E&amp;feature=view_all">Visit our YouTube channel</a> to see all the videos in this series and join the discussion on the <a href="https://plus.google.com/u/0/b/111401917971052287374/115200251016762857369/posts">Google+ Your Business page</a>.</i></p>
<p>Recently we introduced you to <a href="https://plus.google.com/u/0/106290886745889634210/posts">Best Made Company</a>, a group of outdoor enthusiasts that specializes in designing and handcrafting wilderness supplies. Next up we have <a href="https://plus.google.com/u/0/101803968473396765001/posts">North Bowl</a>, a 21,000-square-foot bowling center in Philadelphia, Pennsylvania. Oron Daskal and his staff are passionate about creating a fun, social space at the lounge and alley for their local community. In fact, he says, he probably “sees the most high fives in the city.”</p>
<p>One of the great things about Google+ Pages is the ability to share relevant content with the right people using <a href="http://support.google.com/plus/bin/answer.py?hl=en&amp;topic=1257347&amp;answer=1047805">Google+ Circles</a>. Take a tip from North Bowl and learn how you can use circles with your page:</p>
<p>Want to get started with circles? Here are some quick tips:</p>
<ul>
<li><b><i>Create circles to target messages to particular groups</i></b>. Say you have multiple locations, you may want to organize your followers by geographic areas, and thus, send deal updates to the most relevant people. Or say you want to share information with your employees. Just put them in a circle and make sure that only they get the message.</li>
<li><b><i>Share your circles</i></b>. Have you built a circle featuring all the experts in your field? Share it with the Google+ community! Click the Circles icon at the top of Google+, select the circle you’d like to share, and hit “Share this circle” at the top right of the page.</li>
<li><b><i>Edit the order of your Circles</i></b>. In your Circles dashboard, just click and hold on a circle in order to drag it to a new position on the page.</li>
</ul>
<p>Want to learn more? Visit the Google+ Your Business site, and stay tuned for more Google+ stories and tips from small businesses. You can also watch all our Google+ page stories on <a href="http://www.youtube.com/playlist?list=PL33245F774156243E&amp;feature=view_all">YouTube</a>. </p>
<p>How does your business use circles? Join the discussion on the <a href="https://plus.google.com/u/0/115200251016762857369/posts">Google+ Your Business page</a> and tag your posts #mybusinessstory.</p>
<p>Posted by Evelyn Lee, Google+ Pages Associate Product Marketing Manager
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/7221725101097714845-141661660025290841?l=googlesmb.blogspot.com" alt="" /></div>
<p><img src="http://feeds.feedburner.com/~r/GoogleSmallBusiness/~4/7C1n3j34I4M" height="1" width="1" /></p>
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		<title>Abt.com transitions to Google Affiliate Network and grows revenue 119%</title>
		<link>http://www.esheled.com/2012/02/abt-com-transitions-to-google-affiliate-network-and-grows-revenue-119/</link>
		<comments>http://www.esheled.com/2012/02/abt-com-transitions-to-google-affiliate-network-and-grows-revenue-119/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 09:01:53 +0000</pubDate>
		<dc:creator>googleaffiliatenetwork</dc:creator>
				<category><![CDATA[Google Affiliate Network]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/abt-com-transitions-to-google-affiliate-network-and-grows-revenue-119/</guid>
		<description><![CDATA[Over the past few years, Google Affiliate Network has helped advertisers and publishers grow their businesses with the right mix of technology, service, and data insights. We’ll be sharing these stories on the blog over the coming weeks.&#160; Today, we turn the spotlight to&#160;Abt.com, an online electronics retailer based just north of Chicago in Glenview, [...]]]></description>
			<content:encoded><![CDATA[<p><i>Over the past few years, Google Affiliate Network has helped advertisers and publishers grow their businesses with the right mix of technology, service, and data insights. We’ll be sharing these stories on the blog over the coming weeks.&nbsp;</i></p>
<p>Today, we turn the spotlight to&nbsp;<a href="http://goo.gl/hgddy" target="_blank">Abt.com</a>, an online electronics retailer based just north of Chicago in Glenview, IL. Since launching in 1998, Abt.com&nbsp;has climbed to #151 on Internet Retailer’s list of America's top retail websites. The Abt.com team came to Google Affiliate Network in 2008 with three objectives: to grow online sales, reach new customers, and expand their existing reach across top affiliate publishers.</p>
<p>Steve Tazic, Abt.com’s Director of eCommerce Marketing, transitioned the company’s affiliate program to Google Affiliate Network based on the platform’s ease of use, automation, robust quality controls and advanced reporting. With less time spent managing processes, Steve collaborated with his Google Affiliate Network account team to optimize key relationships and implement best practices. Just a few highlights include:</p>
<ul>
<li><b>Data-driven optimization:</b> The Abt.com team used advanced reports to “reach out to publishers in different situations when numbers are good or bad to try and capitalize on opportunities. For example, we can easily pinpoint publishers who have dropped off in sales and know exactly who to contact to get them back on track.”</li>
<li><b>Take advantage of platform efficiency:</b> “The Google Affiliate Network platform automates processes for creating ads, pinpointing potential new affiliates and recognizing current affiliates that need attention, whether it be good or bad. One big time saver is that we were able to automate the reconciliation process which we used to do manually.”</li>
</ul>
<blockquote><p>
<span>“Since coming from our previous network, we have seen average monthly revenue increase 119%. We have better relationships with each publisher and feel it is easier to get our offers out to our publishers. The affiliate channel now represents 15% of our online business.”</span>&nbsp;<span>- Steve Tazic, Abt.com’s Director of eCommerce Marketing</span>&nbsp;</p></blockquote>
<p>
Learn more by reading the <a href="http://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en/us/ads/affiliatenetwork/advertisers/pdfs/abt.pdf">full case study</a>.</p>
<p>Posted by Will Heidrich, Account Manager
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/2383662770176861800-2161899202014850617?l=googleaffiliatenetwork-blog.blogspot.com" alt="" /></div>
<p><img src="http://feeds.feedburner.com/~r/GoogleAffiliateNetwork/~4/L78EjYbxSMw" height="1" width="1" /></p>
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		<title>New Google research: Reaching your audience effectively with YouTube TrueView Ads</title>
		<link>http://www.esheled.com/2012/02/new-google-research-reaching-your-audience-effectively-with-youtube-trueview-ads/</link>
		<comments>http://www.esheled.com/2012/02/new-google-research-reaching-your-audience-effectively-with-youtube-trueview-ads/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 06:32:58 +0000</pubDate>
		<dc:creator>googleadwords</dc:creator>
				<category><![CDATA[Google AdWords]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/new-google-research-reaching-your-audience-effectively-with-youtube-trueview-ads/</guid>
		<description><![CDATA[With many Americans spending as much time online as watching TV, media-savvy advertisers are turning to creative new formats to attract attention and customers. We recently surveyed more than 1,600 Americans aged 18-45 and got some interesting insights into TrueView Video Ads, the family of YouTube ad formats that give viewers choice and control over [...]]]></description>
			<content:encoded><![CDATA[<div>With many Americans spending as much time online as watching TV, media-savvy advertisers are turning to creative new formats to attract attention and customers. We recently surveyed more than 1,600 Americans aged 18-45 and got some interesting insights into <a href="http://www.youtube.com/t/advertising_trueview">TrueView Video Ads</a>, the family of YouTube ad formats that give viewers choice and control over which advertisers' messages they want to see and when.</div>
<div></div>
<div>Some of the best findings from our study include:</div>
<div>
<ul>
<li>8 of 10 viewers preferred TrueView to standard in-stream ads</li>
<li>9 of 10 viewers thought TrueView created a better viewing environment</li>
<li>8 of 10 viewers thought the skip button was very clear</li>
<li>Only 1 viewer in 10 always skips ads</li>
</ul>
</div>
<div>Other results give insight into how advertisers can make their TrueView ads even more effective so that viewers watch, not skip, their ads. Based on the research, here are some of the best ways to make your TrueView ads stickier:</div>
<div></div>
<div> </div>
<div><b>Make great ads that people want to watch and that spark their curiosity.</b></div>
<div>Viewers have the option to skip a TrueView in-stream ad after five seconds, so piquing their interest quickly is important. By far the most popular survey response from people who chose to watch an ad was this one: “I was curious to see what the ad was for.” Attention-grabbing openers and humor also keep people watching.</div>
<div></div>
<div> </div>
<div><b>Include branding in those first seconds.</b></div>
<div>TrueView advertisers pay only when people actually watch their ads. They’re buying real value, not paying per impression. So, insert your logo or brand name in the first five seconds—which cost you nothing if the viewer doesn’t keep watching. Enjoy those free impressions!</div>
<div></div>
<div> </div>
<div><b>Include new, different information in your TrueView ad if it’s been airing on TV.</b></div>
<div>In our study, we found that seeing ads on TV affected whether viewers later skipped those same ads on YouTube. To keep them engaged across multiple screens, be sure to provide new product information in the TrueView ad messaging and make it personally relevant to the viewer. Check out this <a href="http://www.thinkwithgoogle.com/insights/library/videos/hgtv-trueview-video-ads/">case study from HGTV</a> for great ideas on tweaking and optimizing your TrueView ad.</div>
<div></div>
<div>To read full details of the study and get more tips about creating effective TrueView ads, visit <a href="http://www.thinkwithgoogle.com/insights/library/studies/trueview-research/">Think Insights</a>.</div>
<div><span><br /></span></div>
<div><span>Posted by </span>Christina Park, Product Marketing Manager, Think with Google</div>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3390965-2876552114834686383?l=adwords.blogspot.com" alt="" /></div>
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		<title>Mobile becomes a core component of AdSense</title>
		<link>http://www.esheled.com/2012/02/mobile-becomes-a-core-component-of-adsense/</link>
		<comments>http://www.esheled.com/2012/02/mobile-becomes-a-core-component-of-adsense/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 08:05:54 +0000</pubDate>
		<dc:creator>googleadsense</dc:creator>
				<category><![CDATA[Google AdSense]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/mobile-becomes-a-core-component-of-adsense/</guid>
		<description><![CDATA[We launched AdSense for mobile content before the smartphone revolution when everyone had a flip phone. Our goal was to help pioneering publishers monetize their mobile content. Since then, we’ve seen mobile technology advance and an increasing number of consumers are viewing content from “smarter” mobile devices. To make it easier for publishers to use [...]]]></description>
			<content:encoded><![CDATA[<div dir="ltr">
<div dir="ltr">
We <a href="http://adsense.blogspot.com/2007/09/here-comes-mobile.html?utm_source=aso&amp;utm_campaign=ww-ww-et-asblog_2012-02-15&amp;utm_medium=link">launched</a> AdSense for mobile content before the smartphone revolution when everyone had a <a href="http://2.bp.blogspot.com/_YbURk67VlGk/RvOGgBjYK1I/AAAAAAAAAN4/7a8PTQxU7uA/s1600/Mobile_Ad.PNG">flip phone</a>. Our goal was to help pioneering publishers monetize their mobile content. Since then, we’ve seen mobile technology advance and an increasing number of consumers are viewing content from “smarter” mobile devices. To make it easier for publishers to use AdSense to monetize mobile web pages, we've migrated all mobile ad unit sizes, including the mobile banner ad unit, into the core product.</p>
<div>
<a href="http://3.bp.blogspot.com/-i2Sm2efJNdg/TzsmqAqcBoI/AAAAAAAACCA/iROtnkeo1UU/s1600/mobilescreenshot1.png"><img border="0" height="152" src="http://www.esheled.com/wp-content/uploads/2012/02/mobilescreenshot1.png" width="400" /></a></div>
</div>
<div>
<i>All mobile ad sizes, including the 320x50, will be available through AdSense for content.</i></div>
<p>
The new AdSense ad code automatically formats the ads for the device. We will continue to support high-end ad requests from our AdSense for mobile content product until May 1, 2012. We strongly encourage publishers who have designed mobile web pages for high-end devices to use the new AdSense ad code to avoid disruptions to service. Note that publishers with mobile websites built for WAP browsers should continue to monetize using AdSense for mobile content. </p>
<p>We continue to be committed to helping our AdSense publishers monetize their content as the mobile ecosystem evolves. For more information about AdSense or to learn more about how this transition may impact you, please visit our <a href="https://support.google.com/adsense/bin/answer.py?hl=en&amp;answer=17470&amp;topic=1706002&amp;rd=1&amp;sourceid=aso&amp;subid=ww-en-et-asblog_2012-02-15&amp;medium=link">AdSense Help Center</a>.</p>
<p>Posted by Vishay Nihalani, Product Manager, Mobile Ads<span></span>
</div>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/5576995-3156640832727805647?l=adsense.blogspot.com" alt="" /></div>
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		<title>Selling More Shoes with Multi-Channel Funnels</title>
		<link>http://www.esheled.com/2012/02/selling-more-shoes-with-multi-channel-funnels/</link>
		<comments>http://www.esheled.com/2012/02/selling-more-shoes-with-multi-channel-funnels/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 05:00:10 +0000</pubDate>
		<dc:creator>googleanalytics</dc:creator>
				<category><![CDATA[Google Analytics]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/selling-more-shoes-with-multi-channel-funnels/</guid>
		<description><![CDATA[Shoes of Prey, an online retailer that sells custom-made shoes globally, have made significant improvements in their online conversion rates thanks to insights gleaned from their Multi-Channel Funnels reports. Through taking action based on these insights they were able to increase their conversion rate by 40%, increase same-day purchases by 20%, and better understand how [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.shoesofprey.com/" target="_blank">Shoes of Prey</a>, an online retailer that sells custom-made shoes globally, have made significant improvements in their online conversion rates thanks to insights gleaned from their <a href="http://www.google.com/analytics/analytics-funnels.html" target="_blank">Multi-Channel Funnels</a> reports. Through taking action based on these insights they were able to increase their conversion rate by 40%, increase same-day purchases by 20%, and better understand how to manage their social media strategy.</p>
<p>Head on to the <a href="http://www.google.com/analytics/analytics-funnels.html" target="_blank">APAC Conversion Room blog</a> to learn how Shoes of Prey achieved these results and more.<br />
<a href="http://conversionroom-japac.blogspot.com/2011/10/shoes-of-prey-enhancing-buyer.html" target="_blank">Part 1</a>: Thanks to the Top Conversions Paths report, Shoes of Prey were able to understand the sequence of channel interactions that led to conversions, and take action to reduce the number of interactions before a purchase is made.</p>
<p><a href="http://conversionroom-japac.blogspot.com/2011/11/shoes-of-prey-shortening-time-to.html" target="_blank">Part 2</a>: The Time Lag report helped them realise how long it typically took visitors to make a purchase from the time they first visited the site. Using this insight, Shoes of Prey were able to put into place marketing initiatives to help reduce the time to purchase.</p>
<p><a href="http://conversionroom-japac.blogspot.com/2012/01/shoes-of-prey-valuing-marketing.html" target="_blank">Part 3</a>: The Assisted Conversions report aided Shoes of Prey in understanding how influential their various marketing channels were either earlier in the sales funnel or as a direct response mechanism. They now have a better understanding of what role social media plays in influencing sales and can now manage their campaigns better.</p>
<p><span>Posted by <a href="https://plus.google.com/u/0/102579928162855977212/about" target="_blank">Vinoaj Vijeyakumaar</a>, Senior Conversion Specialist, Google Southeast Asia</span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3580069-5212130070866832369?l=analytics.blogspot.com" alt="" /></div>
<div>
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		<title>Valentine’s Wood</title>
		<link>http://www.esheled.com/2012/02/valentines-wood/</link>
		<comments>http://www.esheled.com/2012/02/valentines-wood/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 16:00:47 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/valentines-wood/</guid>
		<description><![CDATA[This is the English county of Wiltshire – legendary home of crop circles, but they don’t only cut down the local flora to make pretty shapes here, as shown by this lovely heart-shaped wood. Overlooking the village of Oare, the small wood wasn’t created by aliens (or by people pretending to be aliens), but by [...]]]></description>
			<content:encoded><![CDATA[<p>This is the English county of Wiltshire – legendary <a href="http://googlesightseeing.com/2011/04/england%E2%80%99s-crop-art-and-the-world%E2%80%99s-largest-jellyfish/">home of crop circles</a>, but they don’t only cut down the local flora to make pretty shapes here, as shown by this lovely <a href="http://googlesightseeing.com/maps?p=26606&amp;c=&amp;t=h&amp;hl=en&amp;ll=51.371188,-1.780214&amp;z=18">heart-shaped wood</a>.</p>
<p>Overlooking the village of Oare, the small wood wasn’t created by aliens (or by <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=Qzvuqs9Bf7Q">people pretending to be aliens</a>), but by Lady Keswick, the owner of Oare House.</p>
<p>In 1999, following the death of her two brothers, Lady Keswick had 1,000 Hawthorn trees planted in their memory. The trees were chosen in two varieties – one with dark pink and one with pale pink flowers – and with the help of an Oxford-based landscape consultants, were planted in a acre-large heart-shaped arrangement.</p>
<p><a href="http://googlesightseeing.com/maps?p=26606&amp;c=&amp;t=h&amp;hl=en&amp;ll=51.371188,-1.780214&amp;z=18"><img src="http://www.esheled.com/wp-content/uploads/2012/02/heart-atrb.jpg" alt="" width="482" height="323" class="alignnone size-full wp-image-26609" /></a></p>
<p>The wood is yet to fully bloom, but when it does, it will light up the hillside in a blaze of pink that will stand as a beautiful tribute to Lady Keswick’s brothers.</p>
<p>Via <a href="https://www.gov.uk/">gov.uk</a> and the <a href="http://news.bbc.co.uk/local/wiltshire/hi/people_and_places/newsid_8491000/8491641.stm">to the BBC</a>.</p>
<p>P.S. Apologies for this site’s extended outage over the past 24 hours, we’ll be giving our web host a serious talking to.</p>
<p>
    Locations: <a href="http://googlesightseeing.com/countries/continents/europe/united-kingdom/england/" title="View all posts in England" rel="category tag">England</a> / Categories: <a href="http://googlesightseeing.com/category/large-type/" rel="tag">Large Type</a>, <a href="http://googlesightseeing.com/category/monuments/" rel="tag">Monuments</a></p>
<p><a href="http://googlesightseeing.com/gearth/valentines-wood.kml">View in Google Earth</a></p>
<p></p>
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<p>You're reading an entry from <a href="http://googlesightseeing.com">Google Sightseeing</a>, which is copyright &copy; 2012 Alex Turnbull &amp; James Turnbull and must not be reproduced without permission.</p>
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		<title>Celebrate Kisses Across Canada</title>
		<link>http://www.esheled.com/2012/02/celebrate-kisses-across-canada/</link>
		<comments>http://www.esheled.com/2012/02/celebrate-kisses-across-canada/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 16:00:39 +0000</pubDate>
		<dc:creator>googlelatlong</dc:creator>
				<category><![CDATA[Google Maps]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/celebrate-kisses-across-canada/</guid>
		<description><![CDATA[First kisses, last kisses and all those kisses in between... here’s your chance to kiss and tell! Just in time for Valentine’s Day, the Canada Kiss Map is a Google Maps API powered application that enables users to share the stories and locations of their most memorable smooches. from www.torontokissmap.comCreator Chris Kay Fraser teaches creative [...]]]></description>
			<content:encoded><![CDATA[<p>First kisses, last kisses and all those kisses in between... here’s your chance to kiss and tell!</p>
<p>Just in time for Valentine’s Day, the <a href="http://www.canadakissmap.com/">Canada Kiss Map</a> is a <a href="http://code.google.com/apis/maps/documentation/javascript/">Google Maps API </a>powered application that enables users to share the stories and locations of their most memorable smooches.</p>
<p><a href="http://4.bp.blogspot.com/-5tgtBbAMuPM/TzqTmY1eBKI/AAAAAAAAAms/TYtxx4Sijq0/s1600/canadakissmap.png"><img style="margin:0px auto 10px;text-align:center;cursor:pointer;cursor:hand;width: 351px;height: 400px" src="http://www.esheled.com/wp-content/uploads/2012/02/canadakissmap.png" border="0" alt="" /></a>from <a href="http://www.torontokissmap.com/">www.torontokissmap.com</a><br />Creator Chris Kay Fraser <a href="http://www.fireflycreativewriting.com/">teaches creative writing</a> and moonlights as an independent Maps API developer. She views this clever use of the <a href="http://code.google.com/apis/maps/documentation/javascript/">Google Maps API</a> as an opportunity for Canadians to share their romantic tales. All entries are anonymous and must be 500 characters or less.</p>
<p>Fraser launched a smaller scale version of the project in the summer called the <a href="http://torontokissmap.com/">Toronto Kiss Map</a> which already has thousands of entries. As Fraser told the <a href="http://www.globaltoronto.com/from+status+updates+to+the+canada+kiss+map+love+declarations+are+going+digital/6442579059/story.html">Canadian Press</a>, “people have responded in incredible ways.”</p>
<p>Check it out for yourself, and Happy Valentine’s Day to all our users - in Canada and around the world!</p>
<p><span>Posted by Aaron Brindle, Google Canada</span>
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/7278262030537194084-4904364382236397645?l=google-latlong.blogspot.com" alt="" /></div>
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		<title>TalkBin Stories: Patama Roj of Fraiche</title>
		<link>http://www.esheled.com/2012/02/talkbin-stories-patama-roj-of-fraiche/</link>
		<comments>http://www.esheled.com/2012/02/talkbin-stories-patama-roj-of-fraiche/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 11:03:28 +0000</pubDate>
		<dc:creator>googlesmallbusiness</dc:creator>
				<category><![CDATA[Google Small Business]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/talkbin-stories-patama-roj-of-fraiche/</guid>
		<description><![CDATA[Editor’s Note: TalkBin enables customers to send mobile messages to business owners in real-time, like a digital comment card. To learn more, visit talkbin.com. The pace of life for a small business owner is unrelenting. Just ask Patama Roj, co-founder and owner of Fraiche, a company based in Palo Alto, California that serves homemade organic [...]]]></description>
			<content:encoded><![CDATA[<p><i><b>Editor’s Note</b>: <a href="http://www.talkbin.com/">TalkBin</a> enables customers to send mobile messages to business owners in real-time, like a digital comment card. To learn more, visit <a href="http://talkbin.com/">talkbin.com</a>.</i></p>
<p>The pace of life for a small business owner is unrelenting. Just ask Patama Roj, co-founder and owner of <a href="http://maps.google.com/maps/place?q=fraiche+palo+alto&amp;cid=16333319228348335894">Fraiche</a>, a company based in Palo Alto, California that serves homemade organic fresh and frozen yogurt, coffee and breakfast goods. Patama is dedicated to serving food that "speaks for itself," and customers are loving it.</p>
<p>With three locations though (two in Palo Alto and one in San Francisco), it’s hard to understand what’s going on across the business. That’s why Patama started using TalkBin to stay connected with customers even when she’s not in a particular store. Customers ask questions and provide feedback, which helps her understand exactly what's going on in each location. "It was important for me to find a way to get this feedback real-time," she says. And with TalkBin, business owners like Patama can receive this instant feedback without sharing personal mobile phone information, since TalkBin provides a special, customer-facing phone number and forwards feedback to your phone or email.</p>
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<p>The ability to receive TalkBin messages on her cell phone makes responding quick and convenient for Patama as well. "Customers are always surprised to hear they're getting a text back from the owner!” she says.</p>
<p>Interested in using TalkBin in your store too? Get three months free when you sign up with promo code <b>BLOGSMB-2</b> at <a href="http://www.talkbin.com/signup/user">www.talkbin.com/signup/user</a>.</p>
<p>Posted by Qasar Younis, Product Manager
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/7221725101097714845-7601871708646728427?l=googlesmb.blogspot.com" alt="" /></div>
<p><img src="http://feeds.feedburner.com/~r/GoogleSmallBusiness/~4/dTo382wGKbE" height="1" width="1" /></p>
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		<title>Introducing Enhanced Ad Sitelinks</title>
		<link>http://www.esheled.com/2012/02/introducing-enhanced-ad-sitelinks/</link>
		<comments>http://www.esheled.com/2012/02/introducing-enhanced-ad-sitelinks/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 06:04:45 +0000</pubDate>
		<dc:creator>googleadwords</dc:creator>
				<category><![CDATA[Google AdWords]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/introducing-enhanced-ad-sitelinks/</guid>
		<description><![CDATA[We've talked before about how useful ad sitelinks can be. They give users more options, and deliver advertisers more clicks. On average, the clickthrough rate is 30% higher for ads with sitelinks than those without. And we've continued experimenting with new ways to make sitelinks even better. Today, we're taking the covers off one of [...]]]></description>
			<content:encoded><![CDATA[<p>We've talked before about <a href="http://adwords.blogspot.com/2010/06/ad-sitelinks-now-available-for-any.html" target="_blank">how useful ad sitelinks can be</a>. They give users more options, and deliver advertisers more clicks. On average, the clickthrough rate is 30% higher for ads with sitelinks than those without. And we've continued experimenting with new ways to make sitelinks even better. Today, we're taking the covers off one of our strongest performing experiments. It works by incorporating text from ads in your account that are related to your sitelinks. The easiest way to understand things is with an example:</p>
<p>Say you've created sitelinks for your pizza restaurant campaign, and your ad displays sitelinks as shown here:</p>
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<a href="http://2.bp.blogspot.com/-7ILPSteIoFw/TzlR0FWOCzI/AAAAAAAAAHU/bDd5jAwCM4s/s1600/1.png"><img border="0" height="96" src="http://www.esheled.com/wp-content/uploads/2012/02/1.png" width="400" /></a>
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Now, let's say your account also includes the following text ads:</p>
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<a href="http://2.bp.blogspot.com/-41LN_q8juIc/TzmslYS2eGI/AAAAAAAAAIE/GcdouHdt2Yk/s1600/4pack.png"><img border="0" height="155" src="http://www.esheled.com/wp-content/uploads/2012/02/4pack.png" width="400" /></a>
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<p>
With this enhancement, your ad could now look like this:</p>
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<a href="http://2.bp.blogspot.com/-3urGYiM-RGY/TzlTC7UHciI/AAAAAAAAAH8/YHg2cmxCwiE/s1600/6.png"><br /><img border="0" height="155" src="http://www.esheled.com/wp-content/uploads/2012/02/6.png" width="400" /></a>
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<p>
To be eligible, your ad with sitelinks must show above Google search results and your account must contain active ads closely related to the sitelinks in your campaign.</p>
<p>In testing, people reported that ads with enhanced sitelinks were more useful and relevant. And clickthrough rates were significantly higher than the same ad with traditional 2- and 3-line sitelinks.</p>
<p>If you’re not already using ad sitelinks and would like to get started, please visit the <a href="http://support.google.com/adwords/bin/answer.py?hl=en&amp;answer=2375416" target="_blank">AdWords Help Center</a>.</p>
<p>Posted by David Ganzhorn, Senior Software Engineer and Ramakrishnan Kandhan, Software Engineer
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3390965-6868753060973162340?l=adwords.blogspot.com" alt="" /></div>
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		<title>PUMA Kicks Up Order Rate 7% with Insights from Google Analytics and Viget</title>
		<link>http://www.esheled.com/2012/02/puma-kicks-up-order-rate-7-with-insights-from-google-analytics-and-viget/</link>
		<comments>http://www.esheled.com/2012/02/puma-kicks-up-order-rate-7-with-insights-from-google-analytics-and-viget/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 05:33:56 +0000</pubDate>
		<dc:creator>googleanalytics</dc:creator>
				<category><![CDATA[Google Analytics]]></category>

		<guid isPermaLink="false">http://www.esheled.com/2012/02/puma-kicks-up-order-rate-7-with-insights-from-google-analytics-and-viget/</guid>
		<description><![CDATA[Google Analytics has a network of Certified Partners around the globe who provide valuable technical and analytical services, but I often get asked about the impact of their work. To that end, we help our partners publish case studies to showcase their best projects, and we’re featuring these studies in a series of posts in [...]]]></description>
			<content:encoded><![CDATA[<p>Google Analytics has a network of <a href="http://www.google.com/analytics/partners.html" target="_blank">Certified Partners</a> around the globe who provide valuable technical and analytical services, but I often get asked about the impact of their work. To that end, we help our partners publish case studies to showcase their best projects, and we’re featuring these studies in a series of posts in the coming months.</p>
<p><a href="http://www.puma.com/" target="_blank">PUMA</a> is a highly recognizable and well-respected sport/lifestyle company. They have a global audience and a world-class website, but still they strive to beat their own records. They know the best athletes use data and strict regimens to improve their performance, so applied the same concepts to their website with great results.</p>
<p>PUMA had a few strategic goals. They wanted to measure all engaging elements of their dynamic website, beyond just simple pageviews. They also wanted their site to be optimized for each key region around the world. Finally, they wanted to improve ecommerce conversion rates across the board.</p>
<p><a href="http://1.bp.blogspot.com/-vw0EembULTw/TzrP2NMfnqI/AAAAAAAAAJs/T4uOKQ-zrus/s1600/Viget.jpg"><img border="0" height="66" src="http://www.esheled.com/wp-content/uploads/2012/02/Viget.jpg" width="200" /></a>&nbsp;&nbsp;<a href="http://4.bp.blogspot.com/-PPhL8WE31kE/TzrPKnmc2cI/AAAAAAAAAJU/UpNYOXpaqGI/s1600/PUMA-Large.jpg"><img border="0" height="100" src="http://www.esheled.com/wp-content/uploads/2012/02/PUMA-Large.jpg" width="200" /></a>&nbsp;</p>
<p>Using Google Analytics, and with the help of <a href="http://www.viget.com/services-analytics.html" target="_blank">Viget Labs</a> - a Google Analytics Certified Partner based in Washington, DC - PUMA implemented a robust measurement strategy, including the use of <a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerGuide.html" target="_blank">Event Tracking</a> to capture how visitors engaged with the dynamic parts of their website. They then set up website optimization tests to inform improved website design leading to a higher conversion rate. Viget also suggested they use Google Analytics <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingCustomVariables.html" target="_blank">Custom Variables</a> to segment their customers from each test variation.&nbsp;</p>
<p>Working with Viget and Google Analytics, PUMA has gained a detailed understanding of visitor behavior, enabling them to optimize their entire web site experience. Being customer focused and improving their digital experience translated into considerable gains in revenue. Check out the full case study of their experience here: <a href="http://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en/us/intl/en_ALL/analytics/case_studies/gacp/vigetpuma.pdf" target="_blank">PUMA Kicks Up Order Rate 7% with Insights from Google Analytics and Viget</a></p>
<p>
<a href="http://4.bp.blogspot.com/-PxrUbqEfpxo/TzrPuz4uUPI/AAAAAAAAAJk/NPyvJUZkOKo/s1600/Homepage.jpg"><img border="0" height="169" src="http://www.esheled.com/wp-content/uploads/2012/02/Homepage.jpg" width="200" /></a><a href="http://4.bp.blogspot.com/-Z8PmD-RycIc/TzrPAHFf64I/AAAAAAAAAJE/cYUU7YuGmes/s1600/Running.jpg"><img border="0" height="166" src="http://www.esheled.com/wp-content/uploads/2012/02/Running.jpg" width="200" /></a></p>
<p>PUMA’s team were extremely pleased with the business impact and we’re delighted Google Analytics could help them. You can read what their Head of Digital Strategy thought of the project:</p>
<p><i>“Google Analytics lets us help our customers. We’ve seen some spectacular results working with Viget, and we’re thrilled with GA as a tool. For every decision we’ve faced, GA’s been there to answer the call.”</i> <i>— Jay Basnight, Head of Digital Strategy, PUMA</i></p>
<p>Improvements like this aren’t just limited to big global brands, businesses of all sizes can take advantage of these features with Google Analytics if they’re willing to plan their web analytics strategy around business goals.&nbsp;If you feel like Google Analytics isn’t helping to drive more revenue for your business, you may want to re-assess your analytics strategy. If you don’t know where to begin, you might benefit from a consultation with a <a href="http://www.google.com/analytics/partners.html" target="_blank">Google Analytics Certified Partner</a>.</p>
<p>Let us know in the comments what your biggest challenges are and we’ll run a series of guest posts from our partner network to share advice on the most popular topics.</p>
<p>Posted by Jesse Nichols, Google Analytics Partner Manager
<div><img width="1" height="1" src="https://blogger.googleusercontent.com/tracker/3580069-6653797880909380770?l=analytics.blogspot.com" alt="" /></div>
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